Personal Computers (PCs): Market Research Report
The global outlook series on the Personal Computers (PCs) Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings.
Illustrated with 22 fact-rich market data tables, the report offers a rudimentary overview of the industry, and highlights latest trends and demand drivers.
Regional markets briefly abstracted and covered include United States , Canada Japan, Europe (France, Germany, Russia, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, India, Indonesia, South Korea, Taiwan) Africa and Middle East (Kuwait, Saudi Arabia).
The report offers a compilation of recent mergers, acquisitions, and strategic corporate developments.
Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 427 companies worldwide.
Illustrated with 22 fact-rich market data tables, the report offers a rudimentary overview of the industry, and highlights latest trends and demand drivers.
Regional markets briefly abstracted and covered include United States , Canada Japan, Europe (France, Germany, Russia, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, India, Indonesia, South Korea, Taiwan) Africa and Middle East (Kuwait, Saudi Arabia).
The report offers a compilation of recent mergers, acquisitions, and strategic corporate developments.
Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 427 companies worldwide.
1.OVERVIEW
Personal Computers – A Rudimentary Overview
Never Ending Saga of Technology Developments Continues
Factors Influencing PC Adoption and Future Market Prospects
Market Analysis
Home Networking – Scaling New Heights
Internet-Driven Applications Drive PC Adoption
Mobile Computers Replacing Desktop PCs
Growing Popularity of Mobile Computing Devices
Laptop & Notebook Computers: The Harbinger of Revenues
Wireless Connectivity and Lower Prices Continue to Boost Notebook PC Sales
Falling Prices and Consumer Trends Continues to Drive Notebook PC Sales
Key Statistics
Tablet PCs – The Latest Fad
iPads Lead the Way
Low-Cost Desktop PCs Gain Considerable Demand in Developing Markets
Short Product Life Cycles Mar Manufacturer Revenue
Price Wars Also Dent Manufacturer Profit Margins
Survival Strategies for Key Players
Small Businesses Go Hi-Tech, Presents Considerable Market Opportunities for Channel Players
PC Manufacturers Offering Solutions for Frequent Component Changes
Technological Trends
Thin Computing – A Perfect Substitute to Bulky Desktops
Smart Cards: Ensuring Data Integrity and Security
Competitive Scenario
Consolidation on the Rise
Hewlett-Packard Consolidates No. 1 Position in the Worldwide PC Market
Original Design Manufacturers (ODM)
PC Vendors Foray into Services Market
PC Giants – Enhancing Customer Services to Counter Low Prices
Network and Desktop Outsourcing Services Market
Pricing and Distribution
Direct Selling – Most Preferred Mode of PC Distribution
Internet – More a Supplement Than a Substitute Channel
Large Scale Consolidation of Distribution Networks
Built-To-Order (BTO) Manufacturing
Dell Computer Pioneers BTO
Single Vendor Outsourcing & Centralized Purchasing – Order of the Day
Chip Technology Spurs PC Development Over the Years
The Intel Family of Processors
Intel Pentium 4 Processor
Intel Pentium III Xeon Processor
Intel Celeron Processors
Mobile Celeron
Market for PC Processors Grows
Environmental Issues
e-Waste Recycling
Fujitsu – Setting Standards with Eco- Friendly PCs
2.PRODUCT LAUNCHES
3.STRATEGIC CORPORATE DEVELOPMENTS
A REGIONAL MARKET PERSPECTIVE
1.UNITED STATES
Market Scenario
Consumer Demographics
Online Vs Physical Shopping
Notebook PCs Rule the Market
New Portable Computing Models Challenge Notebooks
PC Market – Saturation Prompts Innovations
Slimmer, Smaller PCs Rule the Roost
Personal Computers: Hazardous to Health
Competitive Scenario
2.CANADA
Market Scenario
Canadian PC Industry: Influenced by American Companies
Market Snippets
Portable Computers Call the Shots
Pricing – A Crucial Factor
NetPCs – Primary Benefactor
Online Services
End-User Profile
Corporate End-Users
SOHO (Small Office-Home Office) End-Users
Household/Consumer End-Users
Distribution Practices
3.EUROPE
Overview
Competitive Scenario
3A.FRANCE
Overview
Growing Penetration of Windows-NT
Distribution Channels
3B.GERMANY
Market Overview
Distribution Channel
3C.RUSSIA
Market Scenario
3D.SPAIN
Market Scenario
3E.UNITED KINGDOM
Market Scenario
Competitive Scenario
3F.REST OF EUROPE
Bulgaria
Personal Computers Market
Denmark
Overview
Market Barriers for New Entrants
Hungary
Personal Computers Market
Poland
Distribution Activities
Distributors’ Classification
Sweden
Seventh Highest Per Capita Rate of Computers
Competition
End-User Analysis
Consumer Demographics
The Netherlands
Personal Computers Market
Imports – Meeting Demand in a Big Way
4.ASIA-PACIFIC
Market Scenario
Outlook
Asian Players Aiming to Lure US Customers
4A.AUSTRALIA & NEW ZEALAND
Overview
4B.JAPAN
Market Scenario
Personal Computer Industry: An Overview
Emerging Threat from Other Computing Models
Competitive Scenario
Peripheral & Software Bundling – An Effective Sales Strategy
Distribution and Pricing
Dedicated PC Shops – Most Favored Sales Outlets
4C.CHINA
An Overview
Reforms in Distribution Channels
Domestic Vendors to Make a Mark
Price Wars Drive PC Sales in China
End-User Analysis
4D.INDIA
Overview
Notebook Market: Set to Grow
Competition
4E.INDONESIA
Personal Computers Market
Domestic Production
4F.SOUTH KOREA
Overview
4G.TAIWAN
Overview
High Shipment Volumes Do Not Necessarily Imply Higher Profits
5.MIDDLE EAST AND AFRICA
5A.KUWAIT
US Companies Dominate PC Market
5B.SAUDI ARABIA
Overview
6.LATIN AMERICA
Overview
6A.BRAZIL
Overview
Government Initiatives to Strengthen PC Market
6B.CHILE
Overview
Competition
Distribution and Promotion
6C.MEXICO
Overview
Factors Influencing the PC Market
Internet – Propelling Growth in PC Market
Liberalization – Entry Facilitator
Global Directory
Personal Computers – A Rudimentary Overview
Never Ending Saga of Technology Developments Continues
Factors Influencing PC Adoption and Future Market Prospects
Market Analysis
Table 1. World Market for Personal Computers by Geographic Region – United States, Canada, Europe, Asia-Pacific (including Japan), Latin America, and Rest of World Markets Independently Analyzed with Annual Shipments in ‘000 Units for Years 2010 through 2015
Table 2. World 5-Year Perspective for Personal Computers by Geographic Region – Percentage Breakdown of Unit Shipments for US, Canada, Europe, Asia-Pacific (Including Japan), Latin America, and Rest of World Markets for the Years 2011 & 2015
Table 3. World Market for Personal Computers by Product Segment – Desktop PCs, Notebook PCs and PC Servers Markets Independently Analyzed with Annual Shipments in ‘000 Units for Years 2010 through 2015
Table 4. World 5-Year Perspective for Personal Computers by Product Segment – Percentage Breakdown of Unit Shipments for Desktop PCs, Notebook PCs and PC Server Markets for the Years 2011 & 2015
Home Networking – Scaling New Heights
Table 5. PC Penetration in Global Market (2010): Breakdown of Number of PCs in Use Per 1000 People for the years 2008, 2010 & 2014
Internet-Driven Applications Drive PC Adoption
Mobile Computers Replacing Desktop PCs
Growing Popularity of Mobile Computing Devices
Laptop & Notebook Computers: The Harbinger of Revenues
Wireless Connectivity and Lower Prices Continue to Boost Notebook PC Sales
Falling Prices and Consumer Trends Continues to Drive Notebook PC Sales
Key Statistics
Table 6. Global Notebook PC Market (2011): Percentage Share Breakdown of Shipment Volume by Region
Table 7. Global Notebook PC Market (2011): Percentage Market Share Breakdown by Product Type
Table 8. Global Mini-Notebook PC Market (2011): Percentage Share Breakdown of Volume Sales by End-Use Segment
Tablet PCs – The Latest Fad
iPads Lead the Way
Table 9. Global Tablet PC Market (2010 & 2012): Percentage Market Share Breakdown by Product
Low-Cost Desktop PCs Gain Considerable Demand in Developing Markets
Short Product Life Cycles Mar Manufacturer Revenue
Price Wars Also Dent Manufacturer Profit Margins
Survival Strategies for Key Players
Small Businesses Go Hi-Tech, Presents Considerable Market Opportunities for Channel Players
PC Manufacturers Offering Solutions for Frequent Component Changes
Technological Trends
Thin Computing – A Perfect Substitute to Bulky Desktops
Smart Cards: Ensuring Data Integrity and Security
Competitive Scenario
Consolidation on the Rise
Hewlett-Packard Consolidates No. 1 Position in the Worldwide PC Market
Table 10. Leading PC Vendors Worldwide (2010) – Percentage Breakdown by Unit Shipments for Hewlett-Packard, Dell, Lenovo, Acer, Toshiba, and Others
Original Design Manufacturers (ODM)
PC Vendors Foray into Services Market
PC Giants – Enhancing Customer Services to Counter Low Prices
Network and Desktop Outsourcing Services Market
Pricing and Distribution
Direct Selling – Most Preferred Mode of PC Distribution
Internet – More a Supplement Than a Substitute Channel
Large Scale Consolidation of Distribution Networks
Built-To-Order (BTO) Manufacturing
Dell Computer Pioneers BTO
Single Vendor Outsourcing & Centralized Purchasing – Order of the Day
Chip Technology Spurs PC Development Over the Years
The Intel Family of Processors
Intel Pentium 4 Processor
Intel Pentium III Xeon Processor
Intel Celeron Processors
Mobile Celeron
Market for PC Processors Grows
Environmental Issues
e-Waste Recycling
Fujitsu – Setting Standards with Eco- Friendly PCs
2.PRODUCT LAUNCHES
3.STRATEGIC CORPORATE DEVELOPMENTS
A REGIONAL MARKET PERSPECTIVE
1.UNITED STATES
Market Scenario
Table 11. US Market for Personal Computers (2011) – Percentage Share Breakdown of Annual Shipments by Category – Desktop PCs and Portable PCs
Table 12. PC Penetration in US Market Breakdown of Number of PCs in Use Per 1000 People Years 2008, 2010 & 2014
Consumer Demographics
Online Vs Physical Shopping
Notebook PCs Rule the Market
New Portable Computing Models Challenge Notebooks
PC Market – Saturation Prompts Innovations
Slimmer, Smaller PCs Rule the Roost
Personal Computers: Hazardous to Health
Competitive Scenario
Table 13. US PC Market (2010): Percentage Share Breakdown of Unit Shipments by Leading Vendors
2.CANADA
Market Scenario
Canadian PC Industry: Influenced by American Companies
Market Snippets
Portable Computers Call the Shots
Pricing – A Crucial Factor
NetPCs – Primary Benefactor
Online Services
End-User Profile
Corporate End-Users
SOHO (Small Office-Home Office) End-Users
Household/Consumer End-Users
Distribution Practices
3.EUROPE
Overview
Table 14. European 5-Year Perspective for Personal Computers by Geographic Region – Percentage Share Breakdown of Unit Shipments for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Years 2011 & 2015
Table 15. European 5-Year Perspective for Personal Computers by Geographic Region – France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Shipments in ‘000 Units for Years 2011 and 2015
Competitive Scenario
Table 16. Western European PC Market (Q1-2011): Percentage Share Breakdown of Unit Shipments
3A.FRANCE
Overview
Table 17. French Market for Personal Computers (2011): Percentage Share Breakdown of Volume Shipments by Product Category
Growing Penetration of Windows-NT
Distribution Channels
3B.GERMANY
Market Overview
Distribution Channel
Table 18. Personal Computers Market in Germany (2010): Percentage Breakdown of Value Sales by Retail Channel – Specialist Multiples, Independent Specialists, Hypermarkets, Discount Stores, and Others
3C.RUSSIA
Market Scenario
3D.SPAIN
Market Scenario
3E.UNITED KINGDOM
Market Scenario
Competitive Scenario
Table 19. UK PC Market (Q1-2011): Percentage Share Breakdown of Unit Shipments by Company
3F.REST OF EUROPE
Bulgaria
Personal Computers Market
Denmark
Overview
Market Barriers for New Entrants
Hungary
Personal Computers Market
Poland
Distribution Activities
Distributors’ Classification
Sweden
Seventh Highest Per Capita Rate of Computers
Competition
End-User Analysis
Consumer Demographics
The Netherlands
Personal Computers Market
Imports – Meeting Demand in a Big Way
4.ASIA-PACIFIC
Market Scenario
Outlook
Table 20. Asia-Pacific Market for Personal Computers by Geographic Region –Japan, China, India and Rest of Asia-Pacific Markets Independently Analyzed with Annual Shipments in ‘000 Units for Years 2010 through 2015
Table 21. Asia-Pacific 5-Year Perspective for Personal Computers by Geographic Region – Percentage Share Breakdown of Unit Shipments for Japan, China, India and Rest of Asia-Pacific Markets for Years 2011and 2015
Asian Players Aiming to Lure US Customers
4A.AUSTRALIA & NEW ZEALAND
Overview
4B.JAPAN
Market Scenario
Personal Computer Industry: An Overview
Emerging Threat from Other Computing Models
Competitive Scenario
Peripheral & Software Bundling – An Effective Sales Strategy
Distribution and Pricing
Dedicated PC Shops – Most Favored Sales Outlets
4C.CHINA
An Overview
Reforms in Distribution Channels
Domestic Vendors to Make a Mark
Price Wars Drive PC Sales in China
End-User Analysis
4D.INDIA
Overview
Table 22. Indian PC Market (2010): Percentage Share Breakdown of Unit Shipments by Type
Notebook Market: Set to Grow
Competition
4E.INDONESIA
Personal Computers Market
Domestic Production
4F.SOUTH KOREA
Overview
4G.TAIWAN
Overview
High Shipment Volumes Do Not Necessarily Imply Higher Profits
5.MIDDLE EAST AND AFRICA
5A.KUWAIT
US Companies Dominate PC Market
5B.SAUDI ARABIA
Overview
6.LATIN AMERICA
Overview
6A.BRAZIL
Overview
Government Initiatives to Strengthen PC Market
6B.CHILE
Overview
Competition
Distribution and Promotion
6C.MEXICO
Overview
Factors Influencing the PC Market
Internet – Propelling Growth in PC Market
Liberalization – Entry Facilitator
Global Directory
