Vila Galé SA in Travel and Tourism (Portugal)

September 2013 | 3 pages | ID: VF0456239D4EN
Euromonitor International Ltd

Abstracts

As was its policy in the review period, Vila Galé’s main objective for 2013-2017 is the consolidation of the group hotel chain brand in Portuguese travel and tourism. In order for this to happen, focus on the client is expected to be a core strategy. As a result, continuous product innovation, quality of all the products and services will be scrutinised over the forecast period. Nevertheless, maintaining its leadership of travel accommodation will be difficult for this company. Pestana Group...

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Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Contents

Strategic Direction
Key Facts
Summary 1 Vila Galé - Sociedade de Empreendimentos Turísticos, S.A.: Key Facts
Summary 2 Vila Galé - Sociedade de Empreendimentos Turísticos, S.A.: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Vila Galé - Sociedade de Empreendimentos Turísticos, S.A.: Competitive Position 2012