Best Western Hotels Deutschland GmbH in Travel and Tourism (Germany)

September 2013 | 2 pages | ID: BA471720ABDEN
Euromonitor International Ltd

Abstracts

Best Western Hotels Deutschland GmbH will continue to employ the strategies used in recent years, which have proven to be successful: a continued, careful expansion with new hotels in promising locations, as well as an on-going focus on costs, especially regarding marketing and sales. Since the cooperation with hotel portals and other third-party suppliers is closely connected with high costs, Best Western will continue to try and improve its own sales channels, including its internet and...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Travel and Tourism market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Best Western Hotels Deutschland GmbH: Key Facts
Summary 2 Best Western Hotels Deutschland GmbH: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Best Western Hotels Deutschland GmbH: Competitive Position 2012