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Air France-KLM Group SA in Travel and Tourism (World)

October 2014 | 31 pages | ID: ABC5786FA06EN
Euromonitor International Ltd

US$ 572.00

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Air France-KLM has suffered continued losses in the past few years and is now shifting its entire strategy to become more low cost focused, mainly by boosting Transavia operations. While this strategy has led to a series of strikes by the company’s pilots, it is one that is meant to address the growing threat of LCCs in Europe. Meanwhile, the airline is seeking partners to enhance its long haul business too, as it introduces a series of appealing changes to its business and first class.

Euromonitor International’s Air France-KLM Group SA in Travel and Tourism (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel and Tourism market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Online Travel Sales to Country Residents, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Travel and Tourism market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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