Home Video in Austria

July 2023 | 19 pages | ID: H70C7A7B5F4EN
Euromonitor International Ltd

Abstracts

Following a spike in 2020, when the exigencies of the Coronavirus (COVID-19) pandemic forced consumers to focus on home entertainment, retail volume sales of televisions have continued to fall sharply. The market size of televisions fell below the 2019 pre-pandemic level in 2022, with a further drop anticipated over 2023. TVs are becoming less of a must-have item given the trend towards steaming and non-linear content. This is seeing more and more media consumed on other devices, such as laptops...

Euromonitor International's Home Video in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Televisions, Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Video market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

HOME VIDEO IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Availability of other devices hurts TV sales, but OLED TVs spur demand
Category leader Samsung finally enters OLED TVs
HiSense continues to gain share, while Amazon gets in on the action
PROSPECTS AND OPPORTUNITIES
Media consumption and the use of TVs to continue upon set lines
With a new OLED range, Samsung might become powerful than ever
Video players may finally disappear
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2018-2023
Table 2 Sales of Home Video by Category: Value 2018-2023
Table 3 Sales of Home Video by Category: % Volume Growth 2018-2023
Table 4 Sales of Home Video by Category: % Value Growth 2018-2023
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2018-2023
Table 6 NBO Company Shares of Home Video: % Volume 2019-2023
Table 7 LBN Brand Shares of Home Video: % Volume 2020-2023
Table 8 Distribution of Home Video by Channel: % Volume 2018-2023
Table 9 Forecast Sales of Home Video by Category: Volume 2023-2028
Table 10 Forecast Sales of Home Video by Category: Value 2023-2028
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2023-2028
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2023-2028
CONSUMER ELECTRONICS IN AUSTRIA
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 15 Sales of Consumer Electronics by Category: Value 2018-2023
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2019-2023
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2020-2023
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2018-2023
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2023-2028
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2023-2028
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2023-2028
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources