Lotteria Co Ltd in Consumer Foodservice (South Korea)

May 2017 | 2 pages | ID: L35ECDAEDFAEN
Euromonitor International Ltd

Abstracts

To overcome severe competition and win in consumer foodservice in 2016, Lotteria Co Ltd tried to differentiate itself through the taste of the products. Lotteria Co Ltd has encouraged each brand to apply for the external cooking contest actively. TGI Friday’s developed and launched a new menu which won the 2016 International Cooking Contest to capture consumers’ attention. Angel-in-us Coffee also focuses on its flavours and the taste of its coffee menus. Developing Q Graders, the brand is to occ...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Lotteria Co Ltd: Key Facts
  Summary 2 Lotteria Co Ltd: Operational Indicators
Suppliers
Competitive Positioning
  Summary 3 Lotteria Co Ltd: Competitive Position 2016