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Fresh Group Development GmbH in Consumer Foodservice (Austria)

January 2014 | 3 pages | ID: FB60A856E9CEN
Euromonitor International Ltd

US$ 150.00

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Fresh Group Development, with its freshii brand, introduced the concept of fast casual dining to Austria in 2010. The operator’s vision was to revolutionise the fast food market in Austria by offering healthy and nutritious but still quick and convenient food. Still, out of an initial four outlets in Austria, the company was forced to close three by 2012. Fresh Group Development is, therefore, expected to follow a strategy of focusing on the fresh and healthy menu offerings in its one outlet in...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Foodservice market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Key Facts
Summary 1 Fresh Group Development GmbH: Key Facts
Company Background
Suppliers
Competitive Positioning
Summary 2 Fresh Group Development GmbH: Competitive Position 2012


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