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Femtocell Market Shares Strategies, and Forecasts, 2008 to 2014

May 2008 | 303 pages | ID: F78F65460ACEN
WinterGreen Research

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Femtocell systems provide modular value added services delivery of wireless communications and SIP based push technology presence implementing flexibility for people. The femtocells are designed for achieving automation of communications connectivity around the home and office. Adoption of advanced systems is anticipated to be rapid.

Femtocells, are they a secret gathering of female revolutionaries or a miniature mobile phone base station? Probably the latter, but it is intriguing to think about the former. Lets see, oh well, femtocell technology is an industry-changing innovation. Dual-mode WiFi/cellular phones are not nearly as cost effective as femtocells. Femtocells are emerging as the main technologies that will link the indoor and outdoor networks. Femtocells are particularly attractive to mobile carriers.

Femtocells are emerging as a technology that lets wireless phone use in homes and offices become a viable alternative to landline telephones. The ability to leverage the Internet makes femtocells an economic force in the marketplace; it brings the industry changes in the way voice is delivered.

Femtocells support SIP based broadband applications. Femtocells will most likely work in a telecommunications environment that has multiple co-existing technologies that are deployed by different carriers to address their specific customer bases, business models, and eco-systems.

IP Multimedia subsystems promise to play a significant role in the core network evolution. The consumer always prefers achieving control over the network as much a s possible. The core backbone infrastructure is provided by the services providers, but the edge of the network is evolving functionality. Femtocells provide a way for consumers to go to the local store and purchase a device that optimizes the existing 3G handset ability to have better access to NGN IP services.

This aspect of optimizing packet services from the home gives the consumer better control. No one will defer to the service provider if they can go out and purchase their own device for somewhere between $300 and $100 as the volumes increase and the prices decline. Service providers may think that they can control the access to the devices, but in competitive markets, the customer will always choose control over his own environment vs. giving the services provider control over the network.

Femtocells improve the quality of service of 3G networks indoors. Even 2G and 2.5G coverage can be patchy. Mobile users can enjoy voice and data services from home. One barrier to rollout is the need to reduce the cost per unit of the hardware. Initially it may be that operators provide femtocells to customers as part of a service plan.

Carriers have realized that it would be three years before the cost of the femtocell will reach $100. They are now considering renting out femtocells to users for a long contract period, rather than allowing them to buy it outright.

Cisco has interest in the emerging technology with an investment in ip.access, a Cambridge-based femtocell manufacturer. This is opening up the possibility of femtocells being integrated into other consumer entertainment hardware, such as set-top boxes, which Cisco already sells. Because femtocells provide a way for mobile operators to handle backhaul, calls would go from the handset, to the femtocell, down the broadband connection, back onto the cellular network. This beats having to set up lots more base stations.

Ubiquisys, the Google-backed company is providing the femtocells for O2, along with 12 other trials around the world. It provide a technology that listens in to the existing GSM and 3G network signals to establish if the licensee is allowed to transmit here. This provides the advantage of allowing network operators to lock the femtocell to one physical location or more, for a small fee.

Femtocells provide cheap calls, but with the cost of calling so low there has been a clear shift to data, with O2 citing the iPhone as a clear driver: Apple iPhone is already driving unheard-of levels of mobile internet usage, and the introduction of flat rate data tariffs is expected to increase this further.

Ironically, the iPhone does not work with the femtocells O2 is deploying as they are 3G-only devices O2 is looking ahead to the next generation handset from Apple. O2 uses femtocells to drive uptake of their broadband offering. Network operators can deploy the technology on cable or ADSL broadband connections. O2's DVB-H trials show that half mobile-TV viewing is done in the home, so a large-scale femtocell deployment provides them with the opportunity to become a major provider of video to the home.

Google has said it plans to bid in a planned auction of wireless airwaves. It could use femtocell technology to quickly roll out wireless services in the U.S. By deploying a femtocell-like system, in a matter of a year they might be able to reach more than 50% of the U.S. population. Google can deploy femtocells at malls, on city streets (by mounting femtocells on street lamps), and along major highways. Then it might strike roaming agreements with other carriers to offer users wireless service outside the home while it builds out its wireless towers.

If Google set up the wireless telephone business, they could offer communications free, basing the revenue model on advertising. If calls go out ot he Internet throught the femtocell, they could be handled in the same way that Google Talk works not, and there would be no need for a wireless services provider.

Services providers cannot service devices in the home the cost of truck tolls is too high. Just as Verizon started out offering routers to the home owner for fiber services, those devices were not supported and customers are told to go to the local store and purchase a router.

Femtocell trials are achieving success. Rolling out a femtocell-based service is dependent on building an end-user initiative that would create demand for a femtocell. Improved indoor coverage can be delivered by repeaters or additional macro-cell base stations. Improved capacity would follow. Femtocells create the need for subscribers to purchase home based devices. The value in FMC services comes when strong 3G users need more capacity to transmit to the internet from inside the home or office.

Markets initially at $434 million in 2009 reach $9 billion by 2014. The rapid growth occurs because to the large size of the wireless handset markets, the billions of subscribes that must be supported. The femtocells provide core infrastructure at a lower price than other alternatives. The local home base station gives the consumer a measure of control over the network that is useful.
FEMTOCELL EXECUTIVE SUMMARY

Femtocell Base Station
Femtocell Forecasts
Femtocell Service Launches

1. FEMTOCELL MARKET DESCRIPTION AND MARKET DYNAMICS

1.1 Femtocell Base Station Services
  1.1.1 Traditional FMC Model Support VoIP Calls Over The IP Network
  1.1.2 Femtocells Support VoIP Calls Over The IP Network
  1.1.3 Session Border Controller (SBC)
  1.1.4 SPIT Attack Simulation Project
1.2 T-Mobile Strategic Ubiquisys 3G Femtocell Positioning
1.3 Femtocells Small Consumer Devices
1.4 Femtocells Improve Cellular Coverage
  1.4.1 Units The Size Of A Paperback Book
1.5 Increased Exposure To Radiation Is A Concern
1.6 SIP- Deployment
  1.6.1 Telephone First Point Of Contact
  1.6.2 SIP Application Server
  1.6.3 SIP Applications

2. FEMTOCELL MARKET SHARES AND FORECASTS

2.1 Femtocell A Base Station
  2.1.1 Femtocell Can Achieve Wireless Backhaul
  2.1.2 Femtocell Advanced Functionality
2.2 Femtocell Forecasts
2.3 SMB Business Femtocell Market Forecasts
2.4 Femtocell Service Launches
  2.4.1 Ubiquisys Google-Backed Company
  2.4.2 T-Mobile's HotSpot@Home Service
  2.4.3 Sprint Femtocell Trials
2.5 Carrier Adoption of Femtocells
2.6 Femtocell Market Participants
  2.6.1 Ubiquisys
  2.6.2 Ubiquisys Femtocell
  2.6.3 Nokia Siemens
  2.6.4 Netgear
  2.6.5 Linksys
  2.6.6 NextPoint Networks / ReefPoint Systems Announces A Distribution Agreement With Samsung Electronics
  2.6.7 Huawei
2.7 Femtocell Market Convergence Of Services
2.8 Femtocell Potential Benefits To Wireless Service Providers
  2.8.1 Google
2.9 Broadband Subscribers
2.10 Business Use of Broadband
  2.10.1 Challenges of 3G wireless broadband technology
2.11 Femtocell Business Case
2.12 Femtocell Pricing
2.13 Femtocell Regional Analysis
  2.13.1 N. America
  2.13.2 Western Europe
  2.13.3 Asia-Pacific / Japan

3. FEMTOCELL PRODUCT DESCRIPTION

3.1 ipaccess
  3.1.1 ipaccess Oyster 3G
  3.2.1 Architecture of Oyster 3G
3.2 Fujitsu Ultra-Compact Femtocell
3.3 Samsung
  3.3.1 Samsung CDMA UbiCell
  3.3.2 Samsung HSPA UbiCell
3.4 Airvana
  3.3.1 Airvana CDMA HubBub
3.5 Ubiquisys
  3.5.1 Ubiquisys ZoneGate Services Platform
  3.5.2 Ubiquisys ZoneGate for Operators
  3.5.3 Ubiquisys ZoneGate for Consumers
3.6 CCPU
  3.6.1 CCPU’s Trillium Femtocell Software
  3.6.2 Example of Trillium Femtocell Solutions
  3.6.3 Femtocell Protocols Supported by CCPU
3.7 Airwalk
  3.7.1 Airwalk EdgePoint
3.8 Aricent
3.9 RadioFrame Networks
  3.8.1 RadioFrame OmniCell@Home
3.10 Nokia Siemens Networks
3.11 Huawei
3.12 picoChip
  3.12.1 picoChip PC82x8 series
  3.12.2 picoChip PC8209 series
3.13 Ericsson
  3.13.1 Ericsson Home 3G Access Point
3.14 Kineto Wireless
3.15 Juniper Networks
3.16 Sonus Networks
3.17 2Wire
3.18 NextPoint
3.19 Rakon

4. FEMTOCELL TECHNOLOGY

4.1 Technology Trends in Femtocells
4.2 Collapsed Stack
  4.2.1 UMA core
  4.2.2 SIP or IMS
4.3 IP Multimedia Subsystems
  4.3.1 Fixed / Mobile Convergence (FMC)
4.4 Unified Communications
  4.4.1 IP Can Enable Consolidation Of Fixed And Mobile Networks
  4.4.2 SIP Protocol In Mobile Devices
4.4.3 Handoff Mechanism Between The Femtocell Mini-Base Station And An External Cell Tower
4.5 Converged Edge Platform
4.6 IMS Architecture Provides Session Services
  4.6.1 Simplifying Network Operation at the Media Layer
4.7 Femto Forum Standards and Open Systems Initiatives
  4.7.1 Femtocell Technology Open Standards
  4.7.2 Femtocell Forum Members
4.8 SIP Integration With IP And Rich Media Applications
  4.8.1 Standards Based Signaling Technology Session Initiation Protocol (SIP).
  4.8.2 SIP Presence
  4.8.3 SIP Actions
  4.8.4 SIP Helps Sales
  4.8.5 SIP Trunks & Benefits
  4.8.6 SIP Reduction In The Cost Of Networking
4.9 SIP PBXs' Based On Linux
  4.9.1 Cisco SIP
  4.9.2 Cisco Unified Communication System
4.10 VoIP Gateways
4.11 Huawei Clock over IP

5. FEMTOCELL COMPANY PROFILES

5.1 2Wire
  5.1.1 Partners/Customers
  5.1.2 Revenue
5.2 Alcatel-Lucent
  5.2.1 Financials
  5.2.2 Alcatel - Lucent Revenue by Region and Business Group
  5.2.3 Alcatel--Lucent and NEC
  5.2.4 Rationale for LTE Joint Venture Combining
  5.2.5 Customer List
  5.2.6 Partners
5.3 Airvana
5.4 AirWalk Communications
  5.4.1 Partners
  5.4.2 Customers
5.5 Aricent
  5.5.1 Customers
  5.5.2 Strategy
  5.5.3 Investors
  5.5.4 Partners
  5.5.5 Finance
5.6 Cisco
  5.6.1 Cisco Net Sales:
  5.6.2 BT and Cisco VoIP Connectivity To Cambridge University Users
  5.6.3 Cisco SMB
5.7 Continuous Computing
  5.7.1 Customers
  5.7.2 Partners
5.8 Ericsson
  5.8.1 Customers
5.9 Fujitsu
5.10 Google
5.11 Huawei
  5.11.1 Huawei Next Generation Telecommunications Networks
  5.11.2 Huawei Strategy
  5.11.3 Huawei Partners
  5.11.4 Huawei Global Operations
  5.11.5 Huawei
  5.11.6 Huawei Strategy
  5.11.7 Partners
  5.11.8 Global Operations
  5.11.9 Financials
  5.11.10 Huawei Files 26,880 Patent Applications
  5.11.11 Huawei Standards & Patents
  5.11.12 Huawei Core Technology Systems Architecture
  5.11.13 Huawei Procucts
  5.11.14 Huawei Key Partnerships
  5.11.15 Huawei Technologies and 3Com Focus on Enterprise Data Networking
5.12 Ip.access
  5.12.1 Ip.access Investors
  5.12.2 Partners
5.13 InfiNet Wireless
  5.13.1 Global Strategic Partners
5.14 Juniper Networks
  5.14.1 Strategy
  5.14.2 Customers
  5.14.3 Partners
5.15 Kineto
  5.15.1 Customers
  5.15.2 Partners
5.16 Motorola
  5.16.1 Financials
  5.16.2 Partners
5.17 NextPoint
  5.17.1 NextPoint Networks Global, Fixed-Mobile Convergence
  5.17.2 NextPoint Networks / Reefpoint Systems
  5.17.3 Customers
5.18 Nokia-Siemens
  5.18.1 Strategy
  5.18.2 Financials
  5.18.3 Customers
  5.18.4 Partners
  5.18.5 Nokia Mobile Communications
  5.18.6 Siemens AG
  5.18.7 Siemens Networks LLC
  5.18.8 Siemens
5.19 Nortel
  5.19.1 Results of Operations
5.20 picoChip
  5.20.1 Investors
  5.20.2 Partners
  5.20.3 Finance
5.21 RadioFrame Networks
  5.21.1 RadioFrame Networks Investors
  5.21.2 RadioFrame Networks Strategy
  5.21.3 RadioFrame Networks Partners
5.22 Rakon
  5.22.1 Financials
  5.22.2 Partners
5.23 Samsung
  5.23.1 Samsung
  5.23.2 Samsung Strategy
  5.23.3 Samsung Electronics Financials
  5.23.4 Samsung Partners
  5.23.5 Samsung Information Technology Division (ITD)
  5.23.6 Samsung Electronics Global Leader
5.24 Sonus Networks
  5.24.1 Customers
  5.24.2 Partners
  5.24.3 Revenue
5.25 Texas Instruments
  5.25.1 Texas Instrument Femtocell Strategic Positioning
5.26 Ubiquisys
  5.26.1 Partners
  5.26.2 Customers
5.27 ZTE
  5.27.1 Partners
  5.27.2 Financials

6. WORLDWIDE MID MARKET BUSINESS SIZE AND GO TO MARKET STRATEGIES

6.1 Global Digital Environment Depends on Leadership and Partnering
  6.1.1 Channel Partner Strategy
  6.1.2 IBM Global Innovation Outlook
  6.1.3 Cisco Leads with On Line Technology Message
  6.1.4 Vision of Intelligent Information Networks to Leverage Technology Innovation and the Internet
  6.1.5 Microsoft, Intel, and Hewlett-Packard Have A Small And Medium Enterprise (SME) Consortium
6.2 Enabling Small and Mid Size Business Environment
6.3 Growth Potential Of Small Businesses Becoming Mid Size Businesses
  6.3.1 U.S. Small and Mid Market Size Business Revenue Growth
  6.3.1 U.S. Small and Mid Market Size Business IT and Broadband Equipment Spending Growth
  6.3.2 Worldwide Small and Mid Market Size Business IT and Broadband Equipment Spending Growth
  6.3.3 Worldwide Small and Mid Market Size Business Communications and Network Spending Growth
6.4 Worldwide SMB Market Size and Growth
6.5 SMB As Percent Of Country / Region / World GDP
  6.5.1 Asian Pacific SMBs Adopting IT at High Rate
6.6 Challenges Facing Small To Medium Businesses (SMBs)
  6.6.1 Exporting
  6.6.2 Mid Size Business Global Opportunity
  6.6.3 Critical to the World Economy
  6.6.4 Internet As An Integral Part Of The Global Economy
  6.6.5 Internet-Based Businesses
  6.6.6 Digital Inclusion
6.7 SMB Research And Analysis Highlights
  6.7.1 What Constitutes A Small Business?
  6.7.2 US
  6.7.3 Germany
  6.7.4 Economic Growth In Europe
  6.7.5 SMB Broadband in Southeast Asia
  6.7.6 BPM in SMBs
  6.7.7 Broadband in SMBs
  6.7.8 Hong Kong
  6.7.9 Australia
  6.7.10 South Korea
  6.7.11 Japan
  6.7.12 Russia
  6.7.13 Exports
  6.7.14 SME Requirements And How A Smart Marketing And Sales Executive Addresses Them
  6.7.15 India
  6.7.16 Pakistan

LIST OF TABLES AND FIGURES

Table ES-1
Femtocell Market Advantages
Figure ES-2
Worldwide Home and SMB Femtocell Market Forecasts,
Dollars, 2008-2014

Figure 1-1
Fixed Mobile Convergence Handset Illustration
Table 1-2
T-Mobile Strategic Ubiquisys 3G Femtocell Positioning
Figure 1-3
Femtocell Architecture

Table 2-1
Femtocell Market Advantages
Table 2-2
Femtocell Market Difficulties
Table 2-3
Femtocell Market Driving Forces
Table 2-4
Femtocell Market Aspects
Table 2-5
Femtocell Technology Benefits
Figure 2-6
Worldwide Home and SMB Femtocell Market Forecasts, Dollars, 2008-2014
Figure 2-7
Worldwide Consumer and SMB Business Use of Femtocells Market Forecasts, Dollars, 2008-2014
Figure 2-8
Worldwide Home Femtocell Market Forecasts, Dollars, 2008-2014
Figure 2-9
Worldwide Consumer Use of Femtocell Market Forecasts, Dollars, 2008-2014
Figure 2-10
Worldwide Femtocell Market Penetration Market Forecasts, Units, 2008-2014
Figure 2-11
Worldwide Household Femtocell Market Penetration, Market Forecasts, Percent, 2008-2014
Figure 2-12
Worldwide SMB Business Femtocell Market Forecasts, Dollars, 2008-2014
Figure 2-13
Worldwide Small and Mid Size Business Use of Femtocell Market Forecasts, Dollars, 2008-2014
Figure 2-14
Worldwide Femtocell Small and Mid Size Business Market Penetration, Market Forecasts, Number of Businesses, Units, 2008-2014
Figure 2-15
Worldwide Femtocell Small and Mid Size Business Market Penetration, Market Forecasts, Number of Businesses, Units, 2008-2014
Figure 2-16
Worldwide Femtocell Small and Mid Size Business Market Penetration, Market Forecasts, Number of Businesses, 2008-2014
Figure 2-17
Worldwide Femtocell Small and Mid Size Business Market Penetration, Market Forecasts, Number of Businesses, Percent, 2008-2014
Figure 2-18
Worldwide Femtocell Small and Mid Size Business Market Forecasts, Number of Businesses, 2008-2014
Figure 2-19
Femtocell Architecture Installed Indoors
Figure 2-20
Femtocell Home Architecture

Figure 3-1
ipaccess Oyster 3G Femtocell
Table 3-2
Advantages of Oyster 3G
Table 3-3
Advantages of Oyster 3G Access Point
Table 3-4
Advantages of Oyster 3G Access Controller
Table 3-5
Services Provided by Oyster 3G Manager
Figure 3-6
Samsung CDMA UbiCell
Table 3-7
Advantages of Samsung CDMA UbiCell
Figure 3-8
Samsung HSPA UbiCell
Figure 3-9
Samsung HSPA UbiCell
Table 3-10
Advantages of Samsung HSPA UbiCell
Figure 3-11
Airvana CDMA HubBub Network Architecture
Table 3-12
Features of Airvana CDMA HubBub
Table 3-13
Operator Benefits Provided By Airvana Femtocell Solutions
Table 3-14
Consumer Benefits Provided By Airvana Femtocell Solutions
Figure 3-15
Ubiquisys ZoneGate
Figure 3-16
Ubiquisys Home Zone Gateway
Table 3-17
Services offered by CCPU Trillium Femtocell Software
Figure 3-18
SIP Interface to Core Network
Figure 3-19
Trillium 3G / 4G Wireless Product Family
Figure 3-20
Airwalk EdgePoint
Table 3-21
Operator Benefits of Airwalk EdgePoint
Table 3-22
Residential Consumer Benefits of Airwalk EdgePoint
Table 3-23
Advantages of Aricent Femtocell Solutions
Table 3-24
Advantages of RadioFrame Base Station
Figure 3-25
RadioFrame’s OmniCell@Home
Figure 3-26
Nokia Siemens Networks 3G Femto Home Access Points
Table 3-27
User Advantages of Nokia Siemens Networks 3G Femto Home Access Points
Table 3-28
Operator Advantages of Nokia Siemens Networks 3G Femto Home Access Points
Figure 3-29
Femtocell Home Coverage System
Table 3-30
picoChip Developments in the area of Femtocell
Figure 3-31
Three Possible Femtocell Architectures
Table 3-32
NextPoint FCG Features

Figure 4-1
Motorola Service Provider Technology Positioning
Figure 4-2
Motorola Femtocell Technology Evolution
Figure 4-3
Unified Communications Exchange
Figure 4-4
Unified Communications Voice Data Integration
Figure 4-5
Converged Edge Platform Architecture
Figure 4-6
IMS Architecture Session Service
Table 4-7
Session Initiation Protocol SIP Benefits
Table 4-8
avaya.com SIP Protocols
Table 4-8 (Continued)
avaya.com SIP Protocols
Table 4-9
Avaya SIP Creates System Flexibility
Figure 4-10
Cisco Unified Communication System
Table 4-11
Transitioning From Physical To Virtual Contact Centers
Table 4-11 (Continued)
Transitioning From Physical To Virtual Contact Centers

Figure 5-1
Alcatel – Lucent Revenue by Region and Business Group
Table 5-2
Huawei Standards & Patents
Table 5-3
Huawei Key Telecommunications Technologies
Table 5-4
Huawei Products And Solutions
Figure 5-5
Siemens Addresses Market Shifts for IP PBX
Figure 5-6
Siemens Reorganization Closer to Customer

Figure 6-1
U.S. Small and Medium Size Businesses, Number 2008-2014
Figure 6-2
U.S. Small and Medium Size Business IT and Broadband Equipment Spending, Market Forecast, Dollars, 2008-2014
Figure 6-3
U.S. Small and Medium Size Business IT Spending Forecasts, Dollars, 2008-2014
Figure 6-4
Worldwide Small and Mid Market Business Forecasts, Dollars, 2008-2014
Figure 6-5 6-14
Worldwide Small And Mid Market Business Communications And Network Spending Forecasts, Dollars, 2008-2014
Table 6-6
Worldwide Small and Medium Size Business IT and Broadband Communications Spending Market Forecast, Dollars, 2008-2014
Figure 6-7
Worldwide Small and Medium Businesses by Region, 2006
Figure 6-8
Worldwide SMB Small and Medium Business Regional Segments, 2007
Table 6-9
Worldwide Small and Medium Businesses by Region, Number, 2006-2006
Table 6-10
Worldwide Small and Medium Businesses by Region, Number, 2007-2014
Table 6-11
Worldwide Small and Medium Businesses by Region, Percent, 2006
Figure 6-12
Worldwide Revenue of Small and Medium Businesses by Region, Dollars, 2006
Table 6-13
Worldwide Small and Medium Businesses As A Percent of GNP, 2006
Table 6-14
Worldwide Small and Medium Businesses As A Percent of Regional GNP, 2006
Table 6-15
GDP Analysis of Indian Economy

COMPANIES PROFILED

Ubiquisys
2Wire
Alcatel-Lucent
Airvana
AirWalk Communications
Aricent
Cisco
Continuous Computing
Ericsson
Fujitsu
Google
Huawei
InfiNet Wireless
Ip.access
Juniper Networks
Kineto
Motorola
NextPoint
Nokia-Siemens
Nortel
picoChip
RadioFrame Networks
Rakon
Samsung
Sonus Networks


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