Volg Konsumwaren AG in Retailing (Switzerland)

March 2015 | 3 pages | ID: V8E16662260EN
Euromonitor International Ltd

Abstracts

With its reputation of being a traditional Swiss grocery retailer located in small villages and towns, Volg has a clear niche strategy. Traditionally present in the German-speaking part of Switzerland, the retailer is expected to strengthen its presence in the French-speaking part of the country over the forecast period. The first Volg outlet in the French-speaking part of the country opened in 2011, and there were 17 outlets in this area in 2014. More outlets are expected in the coming years.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Volg Konsumwaren AG: Key Facts
Summary 2 Volg Konsumwaren AG: Operational Indicators
Internet Strategy
Summary 3 Volg Konsumwaren AG: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Volg Konsumwaren AG: Private Label Portfolio
Competitive Positioning
Summary 5 Volg Konsumwaren AG: Competitive Position 2014