Target Corp in Retailing (USA)

February 2017 | 6 pages | ID: TBE03A1AC38EN
Euromonitor International Ltd

Abstracts

Target’s strategy is focused on strengthening its presence in the channels in which it operates, and expanding to new digital channels. In 2016 it was present in both store-based retailing and internet retailing. The company aims to grow by investing in grocery retailing, health and wellness foods, and increasing its upscale product offerings to appeal to its upper-middle-class demographic. It has also focused on improving its click-and-collect and delivery services to compete with other mass me...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Company Background
Digital Strategy
  Summary 1 Target Corp: Share of Sales Generated by Internet Retailing 2014-2016
Private Label
  Summary 2 Target Corp: Private Label Portfolio
Competitive Positioning
  Summary 3 Target Corp: Competitive Position 2016