Lu France SAS in Packaged Food (France)

March 2013 | 3 pages | ID: L5372C1A678EN
Euromonitor International Ltd

Abstracts

LU France is expected to maintain its lead in biscuits and snack bars thanks to continuous product innovation and a massive communication campaign around the LU umbrella brand. The company will keep improving the nutritional properties of its products, and launch innovative packaging. LU is also anticipated to benefit from the positive impact of other Kraft brands through synergies and co-branded products. The company will keep promoting the use of French wheat and sustainable practices via its...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 LU France SAS: Key Facts
Summary 2 LU France SAS: Operational Indicators
Company Background
Production
Summary 3 LU France SAS: Production Statistics 2012
Competitive Positioning
Summary 4 LU France SAS: Competitive Position 2012