Herbal/Traditional Products in Italy

Date: September 17, 2014
Pages: 28
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: HE956B7D6BCEN
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Herbal/Traditional Products in Italy

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The main trend observed in the category in 2013 was Italian consumers' increasing appreciation of the fact that these products were much less likely to have any potential side effects compared to non-herbal alternatives. Italian consumers believe that herbal/traditional products do not cause any harm even if they are taken without medical advice as they do not interact with other medicines. Moreover, they are considered safe for regular consumption.

Euromonitor International's Herbal/Traditional Products in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Calming and Sleeping Products, Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Medicinal Teas, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Smoking Cessation Aids, Herbal/Traditional Tonics and Bottled Nutritive Drinks, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Herbal/Traditional Products by Category: Value 2008-2013
  Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2008-2013
  Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2009-2013
  Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2010-2013
  Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2013-2018
  Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018
Aboca SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 1 Aboca SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 2 Aboca SpA: Competitive Position 2013
Bayer SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 3 Bayer SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Bayer SpA: Competitive Position 2013
Executive Summary
Consumer Health Benefits Slightly From Recent Legislation
Consumers Reduce Spending on Less Essential Products While Prevention and Wellbeing Remain High on Their Agendas
Private Label Explores New Areas
Parapharmacies and Health Corners Gaining Ground in the Retail Landscape
Italian Consumer Health Set To Record A Flat Value Cagr Over the Forecast Period
Key Trends and Developments
OTC Category Benefits From A Wider Product Offer and Unit Price Increases in 2013
Greater Attention Paid To Prevention and Wellbeing Despite the Ongoing Economic Crisis
the Attraction of Lower Unit Prices Offered by New Retail Channels
Private Label Explores New Product Areas While Generics Remain A Niche in Italy
Market Indicators
  Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
  Table 8 Life Expectancy at Birth 2008-2013
Market Data
  Table 9 Sales of Consumer Health by Category: Value 2008-2013
  Table 10 Sales of Consumer Health by Category: % Value Growth 2008-2013
  Table 11 NBO Company Shares of Consumer Health: % Value 2009-2013
  Table 12 LBN Brand Shares of Consumer Health: % Value 2010-2013
  Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2008-2013
  Table 14 Distribution of Consumer Health by Format: % Value 2008-2013
  Table 15 Distribution of Consumer Health by Format and Category: % Value 2013
  Table 16 Forecast Sales of Consumer Health by Category: Value 2013-2018
  Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Switches
Summary 5 OTC: Switches 2011-2013
Sources
Summary 6 Research Sources
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