In the last couple of years, clinical studies intensified to test the efficacy of herbal products in the treatment of certain pathologies, such as inflammatory diseases (arthritis and back pain, for example), hypertension and coughs and colds, and for the body as a whole. This resulted in better information and wider knowledge about herbal/traditional products and their benefits. In 2011, demand for herbal/traditional remedies continued to be supported by consumers’ increased knowledge about...
Euromonitor International's Herbal/Traditional Products in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Analgesics, Herbal/Traditional Calming and Sleeping Products, Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Medicated Skin Care, Herbal/Traditional Medicinal Teas, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Smoking Cessation Aids, Herbal/Traditional Tonics and Bottled Nutritive Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Herbal/Traditional Products in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Analgesics, Herbal/Traditional Calming and Sleeping Products, Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Medicated Skin Care, Herbal/Traditional Medicinal Teas, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Smoking Cessation Aids, Herbal/Traditional Tonics and Bottled Nutritive Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Herbal/Traditional Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
HERBAL/TRADITIONAL PRODUCTS IN ITALY
Euromonitor International
July 2012
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Herbal/Traditional Products: Value 2006-2011
Table 2 Sales of Herbal/Traditional Products: % Value Growth 2006-2011
Table 3 Herbal/Traditional Products Company Shares 2007-2011
Table 4 Herbal/Traditional Products Brand Shares 2008-2011
Table 5 Forecast Sales of Herbal/Traditional Products: Value 2011-2016
Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2011-2016
Bayer SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 1 Bayer SpA: Key Facts
Summary 2 Bayer SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Bayer SpA: Competitive Position 2011
Perfetti Van Melle SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 4 Perfetti Van Melle SpA: Key Facts
Summary 5 Perfetti Van Melle SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Perfetti Van Melle SpA: Competitive Position 2011
Executive Summary
Task-specific and New Products Led Growth
Consumer Health Is Increasingly Fragmented
Health and Beauty Retailers Keep the Lion's Share
Consumer Health Will Post Further Growth Over Forecast Period
Key Trends and Developments
Increasing Awareness of Prevention - Health and Beauty
Poor Economy Has A Varied Impact on OTC Products and Dietary Supplements
Consumers Still Lack Trust in Generics, But Private Label Develops Slowly
Chemists/pharmacies Is Still the Cornerstone of Distribution
Increasing Interest in Herbal/traditional Products and Organic Ingredients
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
Non-prescription Medicines: Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine Impacting Consumer Health
Switches
Summary 7 OTC - Switches 2010-2011
Definitions
Sources
Summary 8 Research Sources
Euromonitor International
July 2012
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Herbal/Traditional Products: Value 2006-2011
Table 2 Sales of Herbal/Traditional Products: % Value Growth 2006-2011
Table 3 Herbal/Traditional Products Company Shares 2007-2011
Table 4 Herbal/Traditional Products Brand Shares 2008-2011
Table 5 Forecast Sales of Herbal/Traditional Products: Value 2011-2016
Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2011-2016
Bayer SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 1 Bayer SpA: Key Facts
Summary 2 Bayer SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Bayer SpA: Competitive Position 2011
Perfetti Van Melle SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 4 Perfetti Van Melle SpA: Key Facts
Summary 5 Perfetti Van Melle SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Perfetti Van Melle SpA: Competitive Position 2011
Executive Summary
Task-specific and New Products Led Growth
Consumer Health Is Increasingly Fragmented
Health and Beauty Retailers Keep the Lion's Share
Consumer Health Will Post Further Growth Over Forecast Period
Key Trends and Developments
Increasing Awareness of Prevention - Health and Beauty
Poor Economy Has A Varied Impact on OTC Products and Dietary Supplements
Consumers Still Lack Trust in Generics, But Private Label Develops Slowly
Chemists/pharmacies Is Still the Cornerstone of Distribution
Increasing Interest in Herbal/traditional Products and Organic Ingredients
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
Non-prescription Medicines: Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine Impacting Consumer Health
Switches
Summary 7 OTC - Switches 2010-2011
Definitions
Sources
Summary 8 Research Sources