Only three products in eye care are included in the official OTC list from the Ministry of Health and Hygiene, namely Artificial Tears, Ophthalmic Bath Solution and Simple Eye Oint. Although other eye care products are not available OTC officially, consumers can buy and use them without a prescription in almost every chemist/pharmacy in Iran. However, consumption of eye care products without prescription is not usually the case.
Euromonitor International's Eye Care in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Eye Care in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eye Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
EYE CARE IN IRAN
Euromonitor International
August 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Eye Care by Category: Value 2006-2011
Table 2 Sales of Eye Care by Category: % Value Growth 2006-2011
Table 3 Standard Eye Care by Format: % Value Breakdown 2007-2011
Table 4 Standard Eye Care by Positioning 2007-2011
Table 5 Eye Care Company Shares 2007-2011
Table 6 Eye Care Brand Shares 2008-2011
Table 7 Forecast Sales of Eye Care by Category: Value 2011-2016
Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2011-2016
Executive Summary
Consumer Health Sustains Healthy Growth in 2011 But at A Slower Pace
Economic and Political Factors Threaten Both Importers and Manufacturers
Increasing Availability of Imported Vitamins and Dietary Supplements
Distribution Mainly Only Allowed Through Chemists/pharmacies
Reduced Subsidies To Have A Significant Impact on Unit Price and Consumption
Key Trends and Developments
Major Turmoil for the Iranian Economy
Huge Young Iranian Population Remains the Main Growth Driver
Pharmacies Remain the Main Distribution Channel
Strong Influence of Self-medication and Utc Consumption
Brand Awareness of OTC Remains Limited, Unlike Vds
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 10 Life Expectancy at Birth 2006-2011
Market Data
Table 11 Sales of Consumer Health by Category: Value 2006-2011
Table 12 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 13 Consumer Health Company Shares 2007-2011
Table 14 Consumer Health Brand Shares 2008-2011
Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 17 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Euromonitor International
August 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Eye Care by Category: Value 2006-2011
Table 2 Sales of Eye Care by Category: % Value Growth 2006-2011
Table 3 Standard Eye Care by Format: % Value Breakdown 2007-2011
Table 4 Standard Eye Care by Positioning 2007-2011
Table 5 Eye Care Company Shares 2007-2011
Table 6 Eye Care Brand Shares 2008-2011
Table 7 Forecast Sales of Eye Care by Category: Value 2011-2016
Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2011-2016
Executive Summary
Consumer Health Sustains Healthy Growth in 2011 But at A Slower Pace
Economic and Political Factors Threaten Both Importers and Manufacturers
Increasing Availability of Imported Vitamins and Dietary Supplements
Distribution Mainly Only Allowed Through Chemists/pharmacies
Reduced Subsidies To Have A Significant Impact on Unit Price and Consumption
Key Trends and Developments
Major Turmoil for the Iranian Economy
Huge Young Iranian Population Remains the Main Growth Driver
Pharmacies Remain the Main Distribution Channel
Strong Influence of Self-medication and Utc Consumption
Brand Awareness of OTC Remains Limited, Unlike Vds
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 10 Life Expectancy at Birth 2006-2011
Market Data
Table 11 Sales of Consumer Health by Category: Value 2006-2011
Table 12 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 13 Consumer Health Company Shares 2007-2011
Table 14 Consumer Health Brand Shares 2008-2011
Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 17 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 1 Research Sources