In 2011, adult mouth care achieved sales worth £35 million, an increase of 5% in current value terms from 2010. The category will remain fairly static over the forecast period, with marginal growth achieved by new products and innovations in a concentrated and flat market. The UK’s expanding ageing population offers long-term growth prospects for adult mouth care as the elderly are more likely to suffer from mouth disease, for example dry mouth, increasing the demand for treatment.
Euromonitor International's Adult Mouth Care in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Adult Mouth Care in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Adult Mouth Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Adult Mouth Care: Value 2006-2011
Table 2 Sales of Adult Mouth Care: % Value Growth 2006-2011
Table 3 Adult Mouth Care Company Shares by Value 2007-2011
Table 4 Adult Mouth Care Brand Shares by Value 2008-2011
Table 5 Forecast Sales of Adult Mouth Care: Value 2011-2016
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2011-2016
GlaxoSmithKline Plc in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 1 GlaxoSmithKline Plc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 GlaxoSmithKline Plc: Competitive Position 2011
Mcneil Healthcare (uk) Ltd in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 3 McNeil UK Healthcare Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 McNeil Healthcare UK Ltd: Competitive Position 2011
Reckitt Benckiser Plc in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 5 Reckitt Benckiser Plc: Key Facts
Summary 6 Reckitt Benckiser Plc: Operational Indicators
Company Background
Production
Summary 7 Reckitt Benckiser Plc: Production Statistics 2011
Competitive Positioning
Summary 8 Reckitt Benckiser Plc: Competitive Position 2011
Executive Summary
Growth Despite Tough Trading Conditions and Policy Uncertainty
Sports Nutrition Hits the Mainstream While Other Categories Return To the Margins
Innovation the Key for Brands To Compete With Private Label
Supermarkets and Internet Retailing Gain Share But Specialists Fight Back
Growth Picks Up Marginally Over the Forecast Period
Key Trends and Developments
Opportunities for Growth in A Dire Economic Climate
Current Impact
Outlook
Future Impact
Innovation Key for Differentiation and Market Capture
the Days of Stellar Switches Are Over (for Now)
Uncertain Outlook for Traditional Herbal Products
Promoting Responsible Self-medication: Where Profit Meets Policy
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
EU Legislation
UK Environment
Self-medication/self-care and Preventative Medicine
Switches
Summary 9 OTC Switches 2009-2011
Sources
Summary 10 Research Sources
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Adult Mouth Care: Value 2006-2011
Table 2 Sales of Adult Mouth Care: % Value Growth 2006-2011
Table 3 Adult Mouth Care Company Shares by Value 2007-2011
Table 4 Adult Mouth Care Brand Shares by Value 2008-2011
Table 5 Forecast Sales of Adult Mouth Care: Value 2011-2016
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2011-2016
GlaxoSmithKline Plc in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 1 GlaxoSmithKline Plc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 GlaxoSmithKline Plc: Competitive Position 2011
Mcneil Healthcare (uk) Ltd in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 3 McNeil UK Healthcare Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 McNeil Healthcare UK Ltd: Competitive Position 2011
Reckitt Benckiser Plc in Consumer Health (united Kingdom)
Strategic Direction
Key Facts
Summary 5 Reckitt Benckiser Plc: Key Facts
Summary 6 Reckitt Benckiser Plc: Operational Indicators
Company Background
Production
Summary 7 Reckitt Benckiser Plc: Production Statistics 2011
Competitive Positioning
Summary 8 Reckitt Benckiser Plc: Competitive Position 2011
Executive Summary
Growth Despite Tough Trading Conditions and Policy Uncertainty
Sports Nutrition Hits the Mainstream While Other Categories Return To the Margins
Innovation the Key for Brands To Compete With Private Label
Supermarkets and Internet Retailing Gain Share But Specialists Fight Back
Growth Picks Up Marginally Over the Forecast Period
Key Trends and Developments
Opportunities for Growth in A Dire Economic Climate
Current Impact
Outlook
Future Impact
Innovation Key for Differentiation and Market Capture
the Days of Stellar Switches Are Over (for Now)
Uncertain Outlook for Traditional Herbal Products
Promoting Responsible Self-medication: Where Profit Meets Policy
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
EU Legislation
UK Environment
Self-medication/self-care and Preventative Medicine
Switches
Summary 9 OTC Switches 2009-2011
Sources
Summary 10 Research Sources
