MobileStore Ltd, The in Consumer Electronics (India)

November 2014 | 3 pages | ID: ME2BD757B6CEN
Euromonitor International Ltd

Abstracts

The online store The MobileStore Ltd, namely “www.themobilestore.in” is facing stiff competition from online retailers, such as flipkart.com, snapdeal.com and amazon.com. Hence the company has started focusing on its online channel. There is a growing trend among Indian consumers purchasing smartphone and feature phones online. Also, smartphone manufacturers, such as Micromax, Karbonn and Spice, are launching some of their models exclusively on online retail channels. The Mobilestore Ltd is...

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Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Contents

Strategic Direction
Key Facts
Summary 1 The MobileStore Ltd: Key Facts
Summary 2 The MobileStore Ltd: Operational Indicators
Company Background
  Chart 1 The MobileStore Ltd: in Bangalore, India
Internet Strategy
Private Label
Competitive Positioning
Summary 3 The MobileStore Ltd: Competitive Position 2013