LG Electronics Romania SRL in Consumer Electronics (Romania)

April 2014 | 2 pages | ID: L3C877AA5EFEN
Euromonitor International Ltd

Abstracts

LG Electronics Romania SRL is an important player within the Romanian consumer electronics industry and expects to strengthen its position and seize a larger share of sales through further innovation, better pricing schemes and perhaps even entering new categories. Under the ‘Life’s Good’ slogan, the company intends to increase the popularity of its LG brand and invest in continual marketing campaigns.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Electronics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 LG Electronics Romania SRL: Key Facts
Summary 2 LG Electronics Romania SRL: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 LG Electronics Romania SRL: Competitive Position 2012