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Hiplaza Co Ltd in Consumer Appliances (South Korea)

May 2015 | 3 pages | ID: HD5C888A687EN
Euromonitor International Ltd

US$ 572.00

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Being an affiliate of LG Electronics Co Ltd, one of the largest companies in the country, the retailer tries to attain consumer recognition and approval through social services and good deeds. Such acts of social responsibility are highly required for large companies in South Korea, in order to build a healthy brand image. For instance, the retailer holds regular cooking classes and community service for low-income households nearby. The support for on local residents is used as marketing...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Key Facts
  Summary 1 Hiplaza Co Ltd: Key Facts
  Summary 2 Hiplaza Co Ltd: Operational Indicators
Company Background
  Chart 1 Hiplaza Co Ltd: LG Best Shop in Seoul
Internet Strategy
Private Label
Competitive Positioning
  Summary 3 Hiplaza Co Ltd: Competitive Position 2014


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