Pigeon Corp in Home Care (South Korea)

January 2016 | 2 pages | ID: P818C74635AEN
Euromonitor International Ltd

Abstracts

In 2015, Pigeon Corp announced its 2020 company vision which outlines the company’s directions to become a household care global player. The keywords of the vision are “innovation” and “win-win strategy”. The initial step is to increase the product line-up for laundry detergents and dishwashing.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Pigeon Corp: Key Facts
Summary 2 Pigeon Corp: Operational Indicators
Competitive Positioning
Summary 3 Pigeon Corp: Competitive Position 2015