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Procter & Gamble Finland Oy in Home Care (Finland)

April 2014 | 3 pages | ID: P5EDC4362C5EN
Euromonitor International Ltd

US$ 150.00

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Procter & Gamble Finland Oy seeks to be a leading player on the Finnish home care market. The company focuses on building loyal consumers by offering home care products with a modern image and which are high quality. Procter & Gamble is thus predicted to focus on launching specialised and more advanced products over the forecast period, and supporting these launches with advertising campaigns in order to increase its category share.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Key Facts
Summary 1 Procter & Gamble Finland Oy: Key Facts
Summary 2 Procter & Gamble Finland Oy: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Procter & Gamble Finland Oy: Competitive Position 2013


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