Marchon Europe BV in Eyewear (Netherlands)

July 2016 | 2 pages | ID: ME938627574EN
Euromonitor International Ltd

Abstracts

Marchon Europe BV is committed to consolidating its position as a key global player in the eyewear industry. Its main plan in the Netherlands is to further increase its sales by promoting luxury brands and introducing more frequent collections that are targeted at a more diverse range of consumers. The manufacturer is looking to expand its portfolio of licensed brands in order to meet the demand for international luxury brand names. It will look to establish contacts with the world’s leading app...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Contact Lenses and Solutions, Spectacles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Eyewear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

MARCHON EUROPE BV IN EYEWEAR (NETHERLANDS)
Strategic Direction
Key Facts
  Summary 1 Marchon Europe BV: Key Facts
Competitive Positioning
  Summary 2 Marchon Europe BV: Competitive Position 2015