Nudie Pty Ltd in Soft Drinks (Australia)

April 2014 | 2 pages | ID: N98F440A2D3EN
Euromonitor International Ltd

Abstracts

Nudie will consider branching out from juice to other soft drinks categories over the forecast period to build market share. The company will emphasise its brands positioning as a natural, pure, preservative-free product to build a competitive edge against the large multinationals such as Heinz and Kirin. Nudie will innovate and launch new offerings that resonate well with health-conscious consumers, without losing its differentiation as a company that produces healthy, preservative- free.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Nudie Pty Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Nudie Pty Ltd: Competitive Position 2013