Danone de México SA de CV in Soft Drinks (Mexico)
Danone de México is primarily a leading company within dairy products. Its importance in soft drinks derives from its strong position in bottled water, where its successful Bonafont brand leads the category in total volume terms. Under the slogan “El agua ligera” (light water), the company has enjoyed a leading position among branded waters for years and has managed to add to its portfolio. Due to this portfolio expansion, the slogan for all Bonafont products was changed to “Bebidas saludables”
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Danone de México SA de CV: Key Facts
Summary 2 Danone de México SA de CV: Operational Indicators
Competitive Positioning
Summary 3 Danone de México SA de CV: Competitive Position 2015
Key Facts
Summary 1 Danone de México SA de CV: Key Facts
Summary 2 Danone de México SA de CV: Operational Indicators
Competitive Positioning
Summary 3 Danone de México SA de CV: Competitive Position 2015