Zwack Unicum Nyrt in Alcoholic Drinks (Hungary)

June 2016 | 3 pages | ID: Z17261A78FAEN
Euromonitor International Ltd

Abstracts

Zwack Unicum is striving to further improve its leading position in spirits by focusing on standard and premium offerings. It plans to continue to focus on innovation and the wide-scale promotion of its key traditional brands, which have a strong presence in most domestic spirits. The company is also focusing on expanding its exports. In addition, it is placing a greater emphasis on sustainability and corporate social responsibility and continues to sponsor cultural events via its flagship Unicu...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Zwack Unicum Nyrt: Key Facts
  Summary 2 Zwack Unicum Nyrt: Operational Indicators
Competitive Positioning
  Summary 3 Zwack Unicum Nyrt: Competitive Position 2015