Kasikorn Bank PCL in Financial Cards and Payments (Thailand)
Card innovation, improved internet banking and promoting e-commerce and m-commerce will continue to be development targets from 2014. Trend of smartphones and tablets grew rapidly in the review period. The company believes that promotion via those channels will enable it to reach its targeted card consumers directly. Hence, the company introduced Line Stickers for consumers to add friends and download free in 2013. Kasikorn Bank can subsequently continuously promote new promotions, services and...Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Financial Cards and Payments market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Kasikorn Bank PCL: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Kasikorn Bank PCL: Competitive Position 2013
Key Facts
Summary 1 Kasikorn Bank PCL: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Kasikorn Bank PCL: Competitive Position 2013