Baby and Child-Specific Products in Taiwan

June 2023 | 22 pages | ID: B313D019EDEEN
Euromonitor International Ltd

Abstracts

Starting from the end of 2021, Taiwan and the rest of the world were impacted by an era of higher inflation, which led to price rises for baby and child-specific products at the end of this year, and into 2022. Despite this, parents were willing to pay more for better care for their children, given that most families had fewer offspring. When parents choose products for their babies, they consider quality and safety to be more of a priority than price, resulting in the growth of higher-priced pr...

Euromonitor International's Baby and Child-specific Products in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby and Child-specific Products market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

BABY AND CHILD-SPECIFIC PRODUCTS IN TAIWAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Baby and child-specific products sees solid value growth, driven by higher volume sales and inflation
First trials are important to ensure lasting consumer loyalty
The importance of an omnichannel strategy in baby and child-specific products
PROSPECTS AND OPPORTUNITIES
Changing parenting and shopping will require companies to adapt
Offline channels will need to differentiate to defend against the online competition
Growth in baby and child-specific skin care to be driven by product functionality
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2019-2022
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN TAIWAN
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources