Sony India Pvt Ltd in Toys and Games (India)

November 2014 | 2 pages | ID: S6FB744B7E7EN
Euromonitor International Ltd

Abstracts

Sony India Pvt Ltd is the category leader in video games hardware in India, where it is present with its flagship products PlayStation 2 and PlayStation 3. The company also launched its PS4 in January 2014 in India. The company is enhancing its distribution in hypermarkets, electronics and appliance specialist retailers and media products stores.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Sony India Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Sony India Pvt Ltd: Competitive Position 2013