Microsoft Taiwan Corp in Toys and Games (Taiwan)

November 2014 | 2 pages | ID: MAE7CEEDC34EN
Euromonitor International Ltd

Abstracts

Microsoft plans to launch the newly developed static video game console Xbox One, which possesses broad multimedia and social capabilities, in the Taiwan market in 2014. The company will release the new version of its Kinect device along with the introduction of Xbox One. Microsoft will continue to introduce and publish new video games software for Xbox as well in order to maintain the interest of gamers and enhance their gaming experience.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Microsoft Taiwan Corp: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Microsoft Taiwan Corp: Competitive Position 2013