Liscianigiochi Srl in Toys and Games (Italy)

January 2014 | 3 pages | ID: L0F5959D6F3EN
Euromonitor International Ltd

Abstracts

In 2013, Liscianigiochi will be looking to improve product innovation, development and quality in order to face the economic crisis and perform positively. At the same time, the company is looking to invest in newer marketing activities, alongside traditional advertising, in order to communicate better with its customers.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Maxi Zoo Italia Spa: Key Facts
Summary 2 Maxi Zoo Italia Spa: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Maxi Zoo Italia Spa: Private Label Portfolio
Competitive Positioning
Summary 4 Maxi Zoo Italia SpA: Competitive Position 2012