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Hasbro Inc in Toys and Games (Indonesia)

October 2014 | 2 pages | ID: H63109763F5EN
Euromonitor International Ltd

US$ 150.00

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Going into the forecast period, Hasbro Inc is expected to maintain its aggressive strategy to gain share from the market leader Mattel. In order to do this, Hasbro is likely to launch new brands in the future and invest in more licensing agreements that will make its offer more attractive to children. By targeting all demographics, the company is building its consumer base from a very young age and aims at accompanying both genders through the phases of childhood to teenage to adult life.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Key Facts
Summary 1 Hasbro Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Hasbro Inc: Competitive Position 2013


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