El Puerto de Liverpool SAB de CV in Toys and Games (Mexico)

November 2015 | 2 pages | ID: E10CED20909EN
Euromonitor International Ltd

Abstracts

El Puerto de Liverpool was the leading player in department stores in Mexico in 2014. Its target demographic comprises mid- and high-income consumers in the largest cities around the country. Offering a wide range of national and international brands, the company places an emphasis on fashion and upscale furnishings. Unlike El Palacio de Hierro, one of its main competitors, it has expanded greatly in mid-sized cities. The company’s strategy is to increase its geographical coverage in order to...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 El Puerto de Liverpool SAB de CV: Key Facts
  Summary 2 El Puerto de Liverpool SAB de CV: Operational Indicators
Company Background
Internet Strategy
Competitive Positioning
  Summary 3 El Puerto de Liverpool SAB de CV: Competitive Position 2014