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Coppel SA de CV in Toys and Games (Mexico)

November 2013 | 2 pages | ID: C4E8398C44DEN
Euromonitor International Ltd

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Coppel is a leading retailer of toys and games, furniture, clothing and consumer appliances, with a focus on medium and low-income consumers. The company’s strategy is to expand its geographic reach in large and medium cities in order to increase its base of consumers. The company has well-developed credit schemes that are attractive to consumers who are unable to obtain credit from banks. Sales on credit are of paramount importance to the company, with over 78% of total sales made on credit in...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Key Facts
Summary 1 Coppel SA de CV: Key Facts
Summary 2 Coppel SA de CV: Operational Indicators
Internet Strategy
Company Background
Competitive Positioning
Summary 3 Coppel SA de CV: Competitive Position 2012


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