Men's Underwear, Nightwear and Swimwear in Sweden

October 2011 | 33 pages | ID: MD358316853EN
Euromonitor International Ltd

Abstracts

Economic recovery led Swedes to increase their purchases of underwear, nightwear and swimwear during 2010.

Euromonitor International's Men's Underwear, Nightwear and Swimwear in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), Men's Swimwear, Men's Underwear, Other Clothing Accessories, Other Hosiery, Scarves, Socks, Ties, Tights, Women's Jeans, Women's Nightwear, Women's Outerwear (Excl Jeans), Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

MEN'S UNDERWEAR, NIGHTWEAR AND SWIMWEAR IN SWEDEN

Euromonitor International
October 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Men's Underwear, Nightwear and Swimwear by Category: Volume 2005-2010
  Table 2 Sales of Men's Underwear, Nightwear and Swimwear by Category: Value 2005-2010
  Table 3 Sales of Men's Underwear, Nightwear and Swimwear by Category: % Volume Growth 2005-2010
  Table 4 Sales of Men's Underwear, Nightwear and Swimwear by Category: % Value Growth 2005-2010
  Table 5 Men's Underwear, Nightwear and Swimwear Company Shares 2006-2010
  Table 6 Men's Underwear, Nightwear and Swimwear Brand Shares 2007-2010
  Table 7 Sales of Men's Underwear, Nightwear and Swimwear by Distribution Format: % Analysis 2005-2010
  Table 8 Forecast Sales of Men's Underwear, Nightwear and Swimwear by Category: Volume 2010-2015
  Table 9 Forecast Sales of Men's Underwear, Nightwear and Swimwear by Category: Value 2010-2015
  Table 10 Forecast Sales of Men's Underwear, Nightwear and Swimwear by Category: % Volume Growth 2010-2015
  Table 11 Forecast Sales of Men's Underwear, Nightwear and Swimwear by Category: % Value Growth 2010-2015
Adidas Sverige Ab in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 1 adidas Sverige AB: Key Facts
  Summary 2 adidas Sverige AB: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 adidas Sverige AB: Competitive Position 2010
H&m Hennes & Mauritz Ab in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 4 H&M Hennes & Mauritz AB: Key Facts
  Summary 5 H&M Hennes & Mauritz AB: Operational Indicators
Company Background
Chart 1 H&M Hennes & Mauritz AB: H&M Men's in Sickla, Nacka
Chart 2 H&M Hennes & Mauritz AB: H&M in Stockholm
Chart 3 H&M Hennes & Mauritz AB: H&M Kids in Sickla, Nacka
Production
Competitive Positioning
  Summary 6 H&M Hennes & Mauritz AB: Competitive Position 2010
Internet Strategy
Kappahl Ab in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 7 KappAhl AB: Key Facts
  Summary 8 KappAhl Sverige AB: Operational Indicators
Company Background
Chart 4 KappAhl AB: KappAhl in Stockholm
Chart 5 KappAhl AB: KappAhl in Sickla, Nacka
Production
Competitive Positioning
  Summary 9 KappAhl AB: Competitive Position 2010
Internet Strategy
Levi Strauss Sweden in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 10 Levi Strauss Sweden: Key Facts
Company Background
Chart 6 Levi Strauss Sweden: Levi's in Stockholm
Chart 7 Levi Strauss Sweden: Levi's in Stockholm
Production
Competitive Positioning
  Summary 11 Levi Strauss Sweden: Competitive Position 2010
Nike Sweden Ab in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 12 Nike Sweden AB: Key Facts
  Summary 13 Nike Sweden AB: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 14 Nike Sweden AB: Competitive Position 2010
Zara Sverige Ab in Apparel (sweden)
Strategic Direction
Key Facts
  Summary 15 Zara Sverige Aktiebolag: Key Facts
  Summary 16 Zara Sverige AB: Operational Indicators
Company Background
Chart 8 Zara Sverige: Zara in Stockholm
Chart 9 Zara Sverige Aktiebolag: Zara in Stockholm
Production
Competitive Positioning
  Summary 17 Zara Sverige AB: Competitive Position 2010
Internet Strategy
Executive Summary
Good Weather and Consumer Confidence Drive Sales
Social Media
Sales of Standard-priced Items Ruled by H&m
Distribution
Outlook
Key Trends and Developments
Good Weather and Consumer Confidence Drive Sales
Competitive Environment - the Dominance of H&m
Sportswear
Sales of Jeans Are Affected by the Popularity of Chinos, Leggings and Skirts
Large Quantities Are Sold at Discount Prices
Market Data
  Table 12 Sales of Apparel by Category: Volume 2005-2010
  Table 13 Sales of Apparel by Category: Value 2005-2010
  Table 14 Sales of Apparel by Category: % Volume Growth 2005-2010
  Table 15 Sales of Apparel by Category: % Value Growth 2005-2010
  Table 16 Apparel Company Shares 2006-2010
  Table 17 Apparel Brand Shares 2007-2010
  Table 18 Sales of Apparel by Distribution Format: % Analysis 2005-2010
  Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2010
  Table 20 Forecast Sales of Apparel by Category: Volume 2010-2015
  Table 21 Forecast Sales of Apparel by Category: Value 2010-2015
  Table 22 Forecast Sales of Apparel by Category: % Volume Growth 2010-2015
  Table 23 Forecast Sales of Apparel by Category: % Value Growth 2010-2015
Definitions
  Summary 18 Research Sources