Luxury Writing Instruments and Stationery in China

December 2021 | 16 pages | ID: L6999ACEE1DEN
Euromonitor International Ltd

Abstracts

Luxury writing instruments and stationery maintained growth in 2020, and this is set to continue in 2021, although at a slower rate than most other personal luxury categories. It continues to benefit from consumers’ increasing interest in craftsmanship and personalised products. Many players of luxury writing instruments constantly launch new designs incorporating high-end craftsmanship, including limited-edition pens and designs collaborating with intellectual properties. For example, Montblanc...

Euromonitor International's Luxury Writing Instruments and Stationery in China report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2025 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Luxury Writing Instruments and Stationery market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

LUXURY WRITING INSTRUMENTS AND STATIONERY IN CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Increasing interest in craftsmanship helps drive growth
Montblanc maintains its leading position in luxury writing instruments and stationery
PROSPECTS AND OPPORTUNITIES
Pens continue to be vital for professionals
Players continue to expand through online platforms
CATEGORY DATA
Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026
LUXURY GOODS IN CHINA
EXECUTIVE SUMMARY
Luxury goods in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 8 Sales of Luxury Goods by Category: Value 2016-2021
Table 9 Sales of Luxury Goods by Category: % Value Growth 2016-2021
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021
Table 11 NBO Company Shares of Luxury Goods: % Value 2016-2020
Table 12 LBN Brand Shares of Luxury Goods: % Value 2017-2020
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2021
Table 14 Forecast Sales of Luxury Goods by Category: Value 2021-2026
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources