Direct Selling in Portugal

Date: July 9, 2013
Pages: 37
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: D1965271DBBEN
Leaflet:

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Direct Selling in Portugal
In 2012, unemployed people found in direct selling a good way to maintain their living standards. This is an established trend, with a long-established close correlation between rising unemployment and an increase in the direct selling workforce. Companies such as Avon and Oriflame reinforced their already good networks of sellers in order to boost sales in a difficult economic context.

Euromonitor International's Direct Selling in Portugal report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics and Video Games Hardware Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Furniture and Homewares Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Media Products Direct Selling, Other Direct Selling, Toys and Games Direct Selling.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Direct Selling market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
DIRECT SELLING IN PORTUGAL
Euromonitor International
July 2013

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
  Table 1 Direct Selling by Channel: Value 2007-2012
  Table 2 Direct Selling by Channel: % Value Growth 2007-2012
  Table 3 Direct Selling Company Shares: % Value 2008-2012
  Table 4 Direct Selling Brand Shares: % Value 2009-2012
  Table 5 Direct Selling Forecasts by Channel: Value 2012-2017
  Table 6 Direct Selling Forecasts by Channel: % Value Growth 2012-2017
Executive Summary
the Persisting Economic Downturn Hits Retailing
Consumption Is Driven by Price and Convenience
Non-grocery Goods Are Currently Considered Non-essential
the Closure of Independent Stores Is Profi  Table To Chains
Shadow Over Portugal's Economic Future
Key Trends and Developments
Economic Conditions Hamper the Retail Environment
Internet Retailing Increases
New Government Regulation Revises Sunday Shopping
Private Label
Price and Proximity Are Growing Success Factors
Apparel Retailers Face Recent But Important Difficulties
Market Indicators
  Table 7 Employment in Retailing 2007-2012
Market Data
  Table 8 Sales in Retailing by Channel: Value 2007-2012
  Table 9 Sales in Retailing by Channel: % Value Growth 2007-2012
  Table 10 Sales in Store-Based Retailing by Channel: Value 2007-2012
  Table 11 Store-Based Retailing Outlets by Channel: Units 2007-2012
  Table 12 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
  Table 13 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
  Table 14 Sales in Non-store Retailing by Channel: Value 2007-2012
  Table 15 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
  Table 16 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
  Table 17 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
  Table 18 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
  Table 19 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
  Table 20 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
  Table 21 Retailing Company Shares: % Value 2008-2012
  Table 22 Retailing Brand Shares: % Value 2009-2012
  Table 23 Store-Based Retailing Company Shares: % Value 2008-2012
  Table 24 Store-Based Retailing Brand Shares: % Value 2009-2012
  Table 25 Store-Based Retailing Brand Shares: Outlets 2009-2012
  Table 26 Non-store Retailing Company Shares: % Value 2008-2012
  Table 27 Non-store Retailing Brand Shares: % Value 2009-2012
  Table 28 Non-Grocery Retailers Company Shares: % Value 2008-2012
  Table 29 Non-Grocery Retailers Brand Shares: % Value 2009-2012
  Table 30 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
  Table 31 Forecast Sales in Retailing by Channel: Value 2012-2017
  Table 32 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
  Table 33 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
  Table 34 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
  Table 35 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
  Table 36 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
  Table 37 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
  Table 38 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
  Table 39 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
  Table 40 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
  Table 41 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
  Table 42 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Cash and Carry
  Table 43 Cash and Carry: Sales Value 2007-2012
  Table 44 Cash and Carry: Sales by National Brand Owner: Sales Value 2009-2012
  Table 45 Cash and Carry: Number of Outlets by National Brand Owner: 2009-2012
Definitions
Sources
Summary 1 Research Sources
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