Mars Polska Sp zoo in Pet Care (Poland)

October 2014 | 3 pages | ID: MEB8DB39666EN
Euromonitor International Ltd

Abstracts

Mars Polska is set to strengthen its position in the domestic market as well as expand the export of its products. The company plans to continue improving its product ranges in confectionery and pet food. Mars Polska still sees high growth potential in the pet food market; therefore, it intends to remain active in new product and new packaging launches. In addition, the company intends to support sales through strong promotional activity over the forecast period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Mars Polska Sp zoo: Key Facts
Summary 2 Mars Polska Sp zoo: Operational Indicators
Company Background
Production
Summary 3 Mars Polska Sp zoo: Production Statistics 2013
Competitive Positioning
Summary 4 Mars Polska Sp zoo: Competitive Position 2013