Beauty and Personal Care in Iran

May 2017 | 91 pages | ID: B75859FCA65EN
Euromonitor International Ltd

Abstracts

The low base in many categories, rapidly changing lifestyles and the significant increase in the size of the urban population remained drivers of growth for beauty and personal care. One key trend was consumers upgrading from basic offerings to more sophisticated items, which contributed significantly to value growth. Rapid expansion of new modern retailing channels such as hypermarkets coupled with strong advertising campaigns by both domestic and multinational suppliers also played a key role...

Euromonitor International's Beauty and Personal Care in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Executive Summary
Low Base of Most Categories and Better Retail Presence Drive Growth
Reduced Purchasing Power Hampers Growth
Domestic Suppliers Strong in Personal Care While Multinationals Are Stronger in Beauty Categories
Products With Additional Claims Prove Popular for New Launches in 2016
Healthy Growth Predicted If Political/economic Situation Improves
Market Data
  Table 1 Sales of Beauty and Personal Care by Category: Value 2011-2016
  Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 3 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
  Table 4 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 5 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 6 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 7 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
  Table 8 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
  Table 9 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
  Table 10 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
  Table 11 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
  Table 12 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
  Table 13 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Definitions
Sources
  Summary 1 Research Sources
Meismaatr Chainstores Co in Beauty and Personal Care (iran)
Strategic Direction
Key Facts
  Summary 2 Meismaatr Chainstores Co: Key Facts
Company Background
  Summary 3 Meismaatr Chainstores Co: Operational Indicators
Internet Strategy
Private Label
Competitive Positioning
  Summary 4 Meismaatr Chainstores Co: Competitive Position 2016
Pakshoo Co in Beauty and Personal Care (iran)
Strategic Direction
Key Facts
  Summary 5 Pakshoo Co: Key Facts
Competitive Positioning
  Summary 6 Pakshoo Co: Competitive Position 2016
Unilever Iran Co in Beauty and Personal Care (iran)
Strategic Direction
Key Facts
  Summary 7 Unilever Iran Co: Key Facts
Competitive Positioning
  Summary 8 Unilever Iran Co: Competitive Position 2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 14 Sales of Baby and Child-specific Products by Category: Value 2011-2016
  Table 15 Sales of Baby and Child-specific Products by Category: % Value Growth 2011-2016
  Table 16 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2011-2016
  Table 17 NBO Company Shares of Baby and Child-specific Products: % Value 2012-2016
  Table 18 LBN Brand Shares of Baby and Child-specific Products: % Value 2013-2016
  Table 19 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2013-2016
  Table 20 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2013-2016
  Table 21 Forecast Sales of Baby and Child-specific Products by Category: Value 2016-2021
  Table 22 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2016-2021
  Table 23 Forecast Baby and Child-specific Products Premium vs Mass: % Value 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 24 Sales of Bath and Shower by Category: Value 2011-2016
  Table 25 Sales of Bath and Shower by Category: % Value Growth 2011-2016
  Table 26 Sales of Bath and Shower by Premium vs Mass: % Value 2011-2016
  Table 27 NBO Company Shares of Bath and Shower: % Value 2012-2016
  Table 28 LBN Brand Shares of Bath and Shower: % Value 2013-2016
  Table 29 Forecast Sales of Bath and Shower by Category: Value 2016-2021
  Table 30 Forecast Sales of Bath and Shower by Category: % Value Growth 2016-2021
  Table 31 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 32 Sales of Colour Cosmetics by Category: Value 2011-2016
  Table 33 Sales of Colour Cosmetics by Category: % Value Growth 2011-2016
  Table 34 Sales of Colour Cosmetics by Premium vs Mass: % Value 2011-2016
  Table 35 NBO Company Shares of Colour Cosmetics: % Value 2012-2016
  Table 36 LBN Brand Shares of Colour Cosmetics: % Value 2013-2016
  Table 37 LBN Brand Shares of Premium Colour Cosmetics: % Value 2013-2016
  Table 38 Forecast Sales of Colour Cosmetics by Category: Value 2016-2021
  Table 39 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2016-2021
  Table 40 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 41 Sales of Deodorants by Category: Value 2011-2016
  Table 42 Sales of Deodorants by Category: % Value Growth 2011-2016
  Table 43 Sales of Deodorants by Premium vs Mass: % Value 2011-2016
  Table 44 NBO Company Shares of Deodorants: % Value 2012-2016
  Table 45 LBN Brand Shares of Deodorants: % Value 2013-2016
  Table 46 Forecast Sales of Deodorants by Category: Value 2016-2021
  Table 47 Forecast Sales of Deodorants by Category: % Value Growth 2016-2021
  Table 48 Forecast Sales of Deodorants by Premium vs Mass: % Value 2016-2021
Headlines
Trends
Category Data
  Table 49 Sales of Depilatories by Category: Value 2011-2016
  Table 50 Sales of Depilatories by Category: % Value Growth 2011-2016
  Table 51 NBO Company Shares of Depilatories: % Value 2012-2016
  Table 52 LBN Brand Shares of Depilatories: % Value 2013-2016
  Table 53 Forecast Sales of Depilatories by Category: Value 2016-2021
  Table 54 Forecast Sales of Depilatories by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 55 Sales of Fragrances by Category: Value 2011-2016
  Table 56 Sales of Fragrances by Category: % Value Growth 2011-2016
  Table 57 NBO Company Shares of Fragrances: % Value 2012-2016
  Table 58 LBN Brand Shares of Fragrances: % Value 2013-2016
  Table 59 LBN Brand Shares of Premium Men's Fragrances: % Value 2013-2016
  Table 60 LBN Brand Shares of Premium Women's Fragrances: % Value 2013-2016
  Table 61 Forecast Sales of Fragrances by Category: Value 2016-2021
  Table 62 Forecast Sales of Fragrances by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 63 Sales of Hair Care by Category: Value 2011-2016
  Table 64 Sales of Hair Care by Category: % Value Growth 2011-2016
  Table 65 Sales of Hair Care by Premium vs Mass: % Value 2011-2016
  Table 66 NBO Company Shares of Hair Care: % Value 2012-2016
  Table 67 LBN Brand Shares of Hair Care: % Value 2013-2016
  Table 68 LBN Brand Shares of Premium Hair Care: % Value 2013-2016
  Table 69 Forecast Sales of Hair Care by Category: Value 2016-2021
  Table 70 Forecast Sales of Hair Care by Category: % Value Growth 2016-2021
  Table 71 Forecast Sales of Hair Care by Premium vs Mass: % Value 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 72 Sales of Men's Grooming by Category: Value 2011-2016
  Table 73 Sales of Men's Grooming by Category: % Value Growth 2011-2016
  Table 74 Sales of Men's Razors and Blades by Type: % Value Breakdown 2012-2016
  Table 75 Sales of Men's Skin Care by Type: % Value Breakdown 2014-2016
  Table 76 NBO Company Shares of Men's Grooming: % Value 2012-2016
  Table 77 LBN Brand Shares of Men's Grooming: % Value 2013-2016
  Table 78 LBN Brand Shares of Men's Razors and Blades: % Value 2013-2016
  Table 79 Forecast Sales of Men's Grooming by Category: Value 2016-2021
  Table 80 Forecast Sales of Men's Grooming by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 81 Sales of Oral Care by Category: Value 2011-2016
  Table 82 Sales of Oral Care by Category: % Value Growth 2011-2016
  Table 83 Sales of Toothbrushes by Category: Value 2011-2016
  Table 84 Sales of Toothbrushes by Category: % Value Growth 2011-2016
  Table 85 Sales of Toothpaste by Type: % Value Breakdown 2012-2016
  Table 86 NBO Company Shares of Oral Care: % Value 2012-2016
  Table 87 LBN Brand Shares of Oral Care: % Value 2013-2016
  Table 88 Forecast Sales of Oral Care by Category: Value 2016-2021
  Table 89 Forecast Sales of Oral Care by Category: % Value Growth 2016-2021
  Table 90 Forecast Sales of Toothbrushes by Category: Value 2016-2021
  Table 91 Forecast Sales of Toothbrushes by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 92 Sales of Skin Care by Category: Value 2011-2016
  Table 93 Sales of Skin Care by Category: % Value Growth 2011-2016
  Table 94 NBO Company Shares of Skin Care: % Value 2012-2016
  Table 95 LBN Brand Shares of Skin Care: % Value 2013-2016
  Table 96 LBN Brand Shares of Premium Skin Care: % Value 2013-2016
  Table 97 Forecast Sales of Skin Care by Category: Value 2016-2021
  Table 98 Forecast Sales of Skin Care by Category: % Value Growth 2016-2021
Headlines
Trends
Category Data
  Table 99 Sales of Sun Care by Category: Value 2011-2016
  Table 100 Sales of Sun Care by Category: % Value Growth 2011-2016
  Table 101 Sales of Sun Care by Premium vs Mass: % Value 2011-2016
  Table 102 NBO Company Shares of Sun Care: % Value 2012-2016
  Table 103 LBN Brand Shares of Sun Care: % Value 2013-2016
  Table 104 LBN Brand Shares of Premium Adult Sun Care: % Value 2013-2016
  Table 105 Forecast Sales of Sun Care by Category: Value 2016-2021
  Table 106 Forecast Sales of Sun Care by Category: % Value Growth 2016-2021
  Table 107 Forecast Sales of Sun Care by Premium vs Mass: % Value 2016-2021