AS Watson Health & Beauty Benelux in Beauty and Personal Care (Netherlands)

August 2014 | 3 pages | ID: A8D242D1299EN
Euromonitor International Ltd

Abstracts

The company’s strategy is based on the buying habits and lifestyles of its customers. The company is quick to identify what customers want to buy and in creating cross-selling opportunities. For its retail outlets the company will continue to focus on increasing traffic by focussing on low prices and by offering a range of products at low prices that are not part of the normal range at beauty retailers. This approach will help it to sustain its image as a leader in terms of price...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 AS Watson Health & Beauty Benelux: Key Facts
Company Background
Internet Strategy
Private Label
Summary 2 AS Watson Health & Beauty Benelux: Private Label Portfolio
Competitive Positioning
Summary 3 AS Watson Health & Beauty Benelux: Competitive Position 2013