Cigarettes in Hungary

Rising health concerns undoubtedly contributed to the decline in retail volume sales of cigarettes in 2010. Thanks to sustained investment in educational campaigns by both government agencies and NGOs, public awareness of the health risks associated with smoking in Hungary improved throughout the review period. However, the decline in Hungary’s smoking population in 2010 was nowhere near large enough to fully explain why retail volume sales of cigarettes were down by 6% on 2009. Rather, this...

Euromonitor International's Cigarettes in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: High Tar Cigarettes, Low Tar Cigarettes, Mid Tar Cigarettes, Ultra Low Tar Cigarettes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cigarettes market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Headlines
Trends
Competitive Landscape
New Product Developments
Summary 1 Cigarettes: New Product Launches 2010
Distribution
Prospects
Sector Background
Cigarettes: Price Bands
Summary 2 Cigarette Price Band Definitions 2010
Cigarettes: Menthol/standard
Cigarettes: Filter/non-filter
Cigarettes: Carbon/standard Filter
Cigarettes: Filter Length
Cigarettes: Slims/superslims Vs Regular
Cigarettes: Pack Size
Cigarettes: Pack Type
Category Data
  Table 1 Sales of Cigarettes by Tar Level: Volume 2005-2010
  Table 2 Sales of Cigarettes by Tar Level: Value 2005-2010
  Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2005-2010
  Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2005-2010
  Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2005-2010
  Table 6 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2005-2010
  Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2005-2010
  Table 8 Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2005-2010
  Table 9 Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2005-2010
  Table 10 Sales of Cigarettes by Length: % Volume Breakdown 2005-2010
  Table 11 Sales of Cigarettes by Regular/Slim: % Volume Breakdown 2006-2010
  Table 12 Sales of Cigarettes by Pack Size: % Volume Breakdown 2005-2010
  Table 13 Sales of Cigarettes by Pack Type: % Volume Breakdown 2005-2010
  Table 14 Cigarettes Company Shares 2006-2010
  Table 15 Cigarettes Brand Shares 2007-2010
  Table 16 Sales of Cigarettes by Distribution Format: % Analysis 2005-2010
  Table 17 Cigarettes: Production, Imports and Exports: Total Volume 2005-2010
  Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2010-2015
  Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2010-2015
  Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2010-2015
  Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2010-2015
  Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2010-2015
  Table 23 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2010-2015
  Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2010-2015
  Table 25 Forecast Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2010-2015
  Table 26 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2010-2015
  Table 27 Forecast Sales of Cigarettes by Length: % Volume Breakdown 2010-2015
  Table 28 Forecast Sales of Cigarettes by Regular/Slim: % Volume Breakdown 2010-2015
  Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume Breakdown 2010-2015
  Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume Breakdown 2010-2015
Philip Morris Magyarország Kft in Tobacco (hungary)
Strategic Direction
Key Facts
Summary 3 Philip Morris Magyarország Kft: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Philip Morris Magyarország Kft: Competitive Position 2010
Executive Summary
Economic Factors and Health Concerns Continue To Influence Market Development
Cigarettes Volume Sales Continue To Decline But Price Hikes Bolster Current Value Sales
2010 Brings Further Changes To Tobacco Taxation System and Public Smoking Laws
Economy Brands Become the Most Popular Choice Among Cigarette Smokers
Philip Morris Poised To Overtake British American Tobacco in Cigarettes
Operating Environment
Legislative Overview/ Fctc Ratification
Summary 5 Legislation Summary at a Glance
Legal and Regulatory Measures
Minimum Legal Smoking Age
Smoking Prevalence
  Table 31 Smoking Prevalence in Adult Population 2005-2010
  Table 32 Number of Smokers by Gender 2005-2010
Tar Levels
Health Warnings
Advertising & Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Regulation
Electronic Cigarettes
Aids To Quit Smoking
Litigation
Death by Cause
  Table 33 Death by Cause 2005-2010
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
  Table 34 Cigarettes: Taxation and Duty Levies 2005-2010
Average Cigarette Pack Price Breakdown
  Table 35 Average Cigarette Pack Price Breakdown: Brand Examples 2010
Production/imports/exports
  Table 36 Trade Statistics: Cigarettes 2006-2010
  Table 37 Production/Imports/Exports 2005-2010
Illicit Trade in Cigarettes
Market Indicators
  Table 38 Illicit Trade Estimate of Cigarettes by Volume 2005-2010
Market Data
  Table 39 Sales of Tobacco by Category: Volume 2005-2010
  Table 40 Sales of Tobacco by Category: Value 2005-2010
  Table 41 Sales of Tobacco by Category: % Volume Growth 2005-2010
  Table 42 Sales of Tobacco by Category: % Value Growth 2005-2010
  Table 43 Forecast Sales of Tobacco by Category: Volume 2010-2015
  Table 44 Forecast Sales of Tobacco by Category: Value 2010-2015
  Table 46 Forecast Sales of Tobacco by Category: % Value Growth 2010-2015
Definitions
Summary 6 Research Sources
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