PW Akkerman BV in Personal Accessories (Netherlands)

July 2016 | 3 pages | ID: P5011E36D4FEN
Euromonitor International Ltd

Abstracts

PW Akkerman is aiming to reinforce its position as a reference supplier for quality and luxury writing instruments. The company is investing in making contact with potential overseas clients and increasing the services geared for tourists visiting the Netherlands, with measures such as Chinese-speaking sales personnel. PW Akkerman is set to continue expanding its range of luxury writing instruments, looking to capture new consumers in the Netherlands with in-store promotion, advertising and the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 PW Akkerman BV: Key Facts
Company Background
  Chart 1 PW Akkerman BV: PW Akkerman in The Hague
Internet Strategy
Private Label
  Summary 2 PW Akkerman BV: Private Label Portfolio
Competitive Positioning