Popular Book Co (M) Sdn Bhd in Personal Accessories (Malaysia)

February 2015 | 4 pages | ID: PC6597EBDF6EN
Euromonitor International Ltd

Abstracts

Popular aims to expand locally by opening more new outlets in various physical locations to reach out to more consumers. The opening of new outlets is not only concentrated in major cities, but also extends to rural areas, due to the demand expected to arise from these rural areas.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Popular Book Company (M) Sdn Bhd: Key Facts
Summary 2 Popular Book Company (M) Sdn Bhd: Operational Indicators
Company Background
  Chart 1 Popular Book Company (M) Sdn Bhd: Popular in Selangor
Internet Strategy
Private Label
Summary 3 Popular Book Company (M) Sdn Bhd: Private Label Portfolio
Competitive Positioning
Summary 4 Popular Book Company (M) Sdn Bhd : Competitive Position 2014