Louis Vuitton AB in Luxury Goods (Sweden)

May 2014 | 2 pages | ID: LAE2A32BE92EN
Euromonitor International Ltd

Abstracts

Louis Vuitton AB will continue to focus on strengthening the LV brand and its luxury image. The overall strategy is established by the head office in Paris. The centre of Swedish operations will continue to be the store in Stockholm. The focus will be on presenting new launches and being present at events that promote the luxury image of the brand, including fashion shows, gala openings and other marketing events.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Designer Apparel (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Cigars, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Travel Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Luxury Goods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Louis Vuitton AB: Key Facts
Summary 2 Louis Vuitton AB: Operational Indicators
Company Background
Summary 3 Louis Vuitton AB: Luxury Brands by Category 2013
Internet Strategy
Summary 4 Louis Vuitton AB: Internet Sales 2012-2013