Le Tanneur & Cie SA in Personal Accessories (France)
Le Tanneur is aiming to strengthen its premium positioning due to a constant advertising strategy in magazines at the same financial level as 2012. Additionally, the company is expected to reduce its commercial operations of price discounting in its own retailing network and concessions in department stores for improving its brand positioning in high-end bags and luggage.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Personal Accessories market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Le Tanneur & Cie SA: Key Facts
Summary 2 Le Tanneur & Cie SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Le Tanneur & Cie SA: Competitive Position 2012
Key Facts
Summary 1 Le Tanneur & Cie SA: Key Facts
Summary 2 Le Tanneur & Cie SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Le Tanneur & Cie SA: Competitive Position 2012