America Watch Dealers & Trading Co in Personal Accessories (Malaysia)

February 2015 | 3 pages | ID: AE942AF4EABEN
Euromonitor International Ltd

Abstracts

America Watch Dealers & Trading Co aims to strengthen its competitive edge by an aggressive expansion strategy and rebranding exercises. The company has rebranded several America Watch outlets to AWG Fine Watches outlets to reflect a more premium brand image. It will continue to rebrand its existing outlets to AWG Fine Watches whenever possible. In addition, the company will be looking to distribute more popular brands of watches in the future, in order to remain competitive within the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 America Watch Dealers & Trading Co: Key Facts
Company Background
  Chart 1 America Watch Dealers & Trading Co: AWG Fine Watches in Selangor
Internet Strategy
Private Label
Competitive Positioning