Surface Care in Kazakhstan
In 2010, Kazakhstani consumers continued to opt for multi-purpose rather than task-specific products. Overall surface care posted an increase of 8% in current value terms to exceed sales of KZT7 billion. Multi-purpose products also registered current value growth of 8% and accounted for 69% of total surface care value sales.
Euromonitor International's Surface Care in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Euromonitor International's Surface Care in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Surface Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Contents
SURFACE CARE IN KAZAKHSTANEuromonitor International
September 2011
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2005-2010
Table 2 Sales of Surface Care by Category: % Value Growth 2005-2010
Table 3 Surface Care Company Shares 2006-2010
Table 4 Surface Care Brand Shares 2007-2010
Table 5 Forecast Sales of Surface Care by Category: Value 2010-2015
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2010-2015
Executive Summary
Home Care Value Growth Attributed To Increasing Prices
Kazakhstani Consumers Forced To Shift To Economy Alternatives
Multinationals Lead Home Care in Kazakhstan
Grocery Retailers the Main Distribution Channel in 2010
Both Stable Volume and Value Growth Anticipated Over the Short Term
Market Indicators
Table 7 Households 2005-2010
Market Data
Table 8 Sales of Home Care by Category: Value 2005-2010
Table 9 Sales of Home Care by Category: % Value Growth 2005-2010
Table 10 Home Care Company Shares 2006-2010
Table 11 Home Care Brand Shares 2007-2010
Table 12 Sales of Home Care by Distribution Format: % Analysis 2005-2010
Table 13 Sales of Home Care by Category and Distribution Format: % Analysis 2010
Table 14 Forecast Sales of Home Care by Category: Value 2010-2015
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
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