Homewares in Taiwan

Date: June 27, 2012
Pages: 18
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: H81297F53B0EN
Leaflet:

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Homeshopping and cooking programmes on TV remain the major force stimulating demand for homewares in Taiwan. According to industry sources, homewares in Taiwan is a fast moving industry closely linked to manufacturers’ promotional campaigns. In 2010/2011, Korean cuisine and cookery continued to be a key trend due the popularity of Korean TV dramas and pop culture.

Euromonitor International's Homewares in Taiwan report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2016 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • et a detailed picture of the Homewares market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Homewares by Category: Value 2006-2011
  Table 2 Sales of Homewares by Category: % Value Growth 2006-2011
  Table 3 Homewares by Type: % Value Breakdown 2009-2011
  Table 4 Homewares Company Shares 2009-2011
  Table 5 Homewares Brand Shares 2009-2011
  Table 6 Sales of Homewares by Distribution Format: % Analysis 2006-2011
  Table 7 Forecast Sales of Homewares by Category: Value 2011-2016
  Table 8 Forecast Sales of Homewares by Category: % Value Growth 2011-2016
Ni Hsin Co Ltd in Home and Garden (taiwan)
Strategic Direction
Key Facts
  Summary 1 Ni Hsin Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 2 Ni Hsin Co Ltd: Competitive Position 2011
Executive Summary
Healthy Retail Sales But Not Yet at Pre Crisis Levels
Cheap Services Preferred Despite Healthy GDP Growth
the Market Remains Very Fragmented Overall
Budget To Mid-end Remains Most Important in 2011
Despite Better Economic Times Ahead, Difficult Times Lie Ahead for Retailers
Key Trends and Developments
Healthy GDP Growth Not Powering Home and Garden Sales
Slow Population Growth and Smaller Family Sizes Limit the Market's Potential
Job Insecurity Buffets Retail Industry
Lack of Branding Amongst Local Small-medium Size Players
Low Cost Trade and Service Providers Preferred
Market Data
  Table 9 Sales of Home and Garden by Category: Value 2006-2011
  Table 10 Sales of Home and Garden by Category: % Value Growth 2006-2011
  Table 11 Home and Garden Company Shares 2009-2011
  Table 12 Home and Garden Brand Shares 2009-2011
  Table 13 Penetration of Private Label by Category 2009-2011
  Table 14 Sales of Home and Garden by Distribution Format: % Analysis 2006-2011
  Table 15 Forecast Sales of Home and Garden by Category: Value 2011-2016
  Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2011-2016
Sources
  Summary 3 Research Sources

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