Slight current value growth continued for hair care in 2011 at 1%. As in other beauty and personal care categories, this was driven by added value products. Products that make hair shine are in particularly strong demand as shining hair is equated with healthy hair by many consumers. For instance, L’Oréal launched Garnier Fructis “Purer Glanz Anti-Kalk-Wirkstoff” (Pure Shine with anti-limescale agent) in early 2011, specifically formulated for the generally high limescale content of water in...
Euromonitor International's Hair Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Hair Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Hair Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
HAIR CARE IN AUSTRIA
Euromonitor International
September 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2006-2011
Table 2 Sales of Hair Care by Category: % Value Growth 2006-2011
Table 3 Hair Care Premium Vs Mass % Analysis 2006-2011
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2006-2011
Table 5 Hair Care Company Shares 2007-2011
Table 6 Hair Care Brand Shares 2008-2011
Table 7 Styling Agents Brand Shares 2008-2011
Table 8 Colourants Brand Shares 2008-2011
Table 9 Salon Hair Care Company Shares 2007-2011
Table 10 Salon Hair Care Brand Shares 2008-2011
Table 11 Hair Care Premium Brand Shares 2008-2011
Table 12 Forecast Sales of Hair Care by Category: Value 2011-2016
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2011-2016
Table 14 Forecast Hair Care Premium Vs Mass % Analysis 2011-2016
Executive Summary
Beauty and Personal Care Sees Good Performance in 2011
Products With Natural, Organic and Functional Features Thrive
Multinationals Extend Lead
Parapharmacies/drugstores Strengthen Their Leading Position
Growth To Be Sustained Over the Forecast Period
Key Trends and Developments
Ageing Population Drives Beauty and Personal Care Sales
Multinational Players Dominate
Products With Health and Wellness Features Continue To Thrive
Internet Retailing Prospers
Premium Cosmetics Grow in Demand
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 17 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 18 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 19 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 20 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 21 Beauty and Personal Care Brand Shares 2008-2011
Table 22 Penetration of Private Label by Category 2006-2011
Table 23 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 24 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 27 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 28 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 1 Research Sources
Euromonitor International
September 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2006-2011
Table 2 Sales of Hair Care by Category: % Value Growth 2006-2011
Table 3 Hair Care Premium Vs Mass % Analysis 2006-2011
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2006-2011
Table 5 Hair Care Company Shares 2007-2011
Table 6 Hair Care Brand Shares 2008-2011
Table 7 Styling Agents Brand Shares 2008-2011
Table 8 Colourants Brand Shares 2008-2011
Table 9 Salon Hair Care Company Shares 2007-2011
Table 10 Salon Hair Care Brand Shares 2008-2011
Table 11 Hair Care Premium Brand Shares 2008-2011
Table 12 Forecast Sales of Hair Care by Category: Value 2011-2016
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2011-2016
Table 14 Forecast Hair Care Premium Vs Mass % Analysis 2011-2016
Executive Summary
Beauty and Personal Care Sees Good Performance in 2011
Products With Natural, Organic and Functional Features Thrive
Multinationals Extend Lead
Parapharmacies/drugstores Strengthen Their Leading Position
Growth To Be Sustained Over the Forecast Period
Key Trends and Developments
Ageing Population Drives Beauty and Personal Care Sales
Multinational Players Dominate
Products With Health and Wellness Features Continue To Thrive
Internet Retailing Prospers
Premium Cosmetics Grow in Demand
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 17 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 18 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 19 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 20 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 21 Beauty and Personal Care Brand Shares 2008-2011
Table 22 Penetration of Private Label by Category 2006-2011
Table 23 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 24 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 27 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 28 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 1 Research Sources
