Although the majority of this category is characterised by multinationals Unilever and Colgate-Palmolive, many smaller companies are also striving to win a larger share of the market and increase their sales. The competition forced companies to invest in their products in order to increase their market share, leading to an unusually high rate of new product launches, especially in bar soap. In 2011 many new products were launched and others were revamped. This trend to constantly innovate made...
Euromonitor International's Bath and Shower in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Bath and Shower in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2006-2011
Table 2 Sales of Bath and Shower by Category: % Value Growth 2006-2011
Table 3 Bath and Shower Premium Vs Mass % Analysis 2006-2011
Table 4 Bath and Shower Company Shares 2007-2011
Table 5 Bath and Shower Brand Shares 2008-2011
Table 6 Bath and Shower Premium Brand Shares 2008-2011
Table 7 Forecast Sales of Bath and Shower by Category: Value 2011-2016
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2011-2016
Table 9 Forecast Bath and Shower Premium Vs Mass % Analysis 2011-2016
Las Fragancias Cía Ltda in Beauty and Personal Care (ecuador)
Strategic Direction
Key Facts
Summary 1 Las Fragancias Cía Ltda: Key Facts
Summary 2 Las Fragancias Cía Ltda: Operational Indicators
Company Background
Chart 1 Las Fragancias Cía Ltda: Burbujas and Las Fragancias in Guayaquil
Internet Strategy
Private Label
Summary 3 Las Fragancias Cía Ltda: Private Label Portfolio
Competitive Positioning
Summary 4 Las Fragancias Cía Ltda: Competitive Position 2011
Yanbal Ecuador SA in Beauty and Personal Care (ecuador)
Strategic Direction
Key Facts
Summary 5 Yanbal Ecuador SA: Key Facts
Summary 6 Yanbal Ecuador SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Yanbal Ecuador SA: Competitive Position 2011
Executive Summary
Beauty and Personal Care Enjoys A Stable Year in 2011
Endorsements by Well-known Celebrities Help Companies Boost Sales
Domestic Players Grow Slowly in Relation To Their Foreign Counterparts
Direct Sellers Continue To Lead the Industry in 2011
An Uncertain Future Lies Ahead Due To Further Potential Import Restrictions
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 15 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 16 Beauty and Personal Care Brand Shares 2008-2011
Table 17 Penetration of Private Label by Category 2006-2011
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 8 Research Sources
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2006-2011
Table 2 Sales of Bath and Shower by Category: % Value Growth 2006-2011
Table 3 Bath and Shower Premium Vs Mass % Analysis 2006-2011
Table 4 Bath and Shower Company Shares 2007-2011
Table 5 Bath and Shower Brand Shares 2008-2011
Table 6 Bath and Shower Premium Brand Shares 2008-2011
Table 7 Forecast Sales of Bath and Shower by Category: Value 2011-2016
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2011-2016
Table 9 Forecast Bath and Shower Premium Vs Mass % Analysis 2011-2016
Las Fragancias Cía Ltda in Beauty and Personal Care (ecuador)
Strategic Direction
Key Facts
Summary 1 Las Fragancias Cía Ltda: Key Facts
Summary 2 Las Fragancias Cía Ltda: Operational Indicators
Company Background
Chart 1 Las Fragancias Cía Ltda: Burbujas and Las Fragancias in Guayaquil
Internet Strategy
Private Label
Summary 3 Las Fragancias Cía Ltda: Private Label Portfolio
Competitive Positioning
Summary 4 Las Fragancias Cía Ltda: Competitive Position 2011
Yanbal Ecuador SA in Beauty and Personal Care (ecuador)
Strategic Direction
Key Facts
Summary 5 Yanbal Ecuador SA: Key Facts
Summary 6 Yanbal Ecuador SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Yanbal Ecuador SA: Competitive Position 2011
Executive Summary
Beauty and Personal Care Enjoys A Stable Year in 2011
Endorsements by Well-known Celebrities Help Companies Boost Sales
Domestic Players Grow Slowly in Relation To Their Foreign Counterparts
Direct Sellers Continue To Lead the Industry in 2011
An Uncertain Future Lies Ahead Due To Further Potential Import Restrictions
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 15 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 16 Beauty and Personal Care Brand Shares 2008-2011
Table 17 Penetration of Private Label by Category 2006-2011
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 8 Research Sources