Introduction
This databook provides key data and information on the baby personal care market covering 11 countries in Eastern Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
*Contains information on two categories: diapers and baby toiletries
*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data
*Category level company share as well as distribution share information for 2007 and 2008
*Review of the top two companies within the baby personal care market, including company overview, key facts and business description
Highlights
The market for baby personal care in Eastern Europe increased at a compound annual growth rate of 4.7% between 2003 and 2008.
The diapers category led the baby personal care market in Eastern Europe, accounting for a share of 89%.
The leading players in the Eastern European baby personal care market include Procter & Gamble Company, The, Kimberly-Clark Corporation and Svenska Cellulosa Aktiebolaget SCA.
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within the baby personal care market in Eastern Europe
*Design effective marketing and sales strategies by identifying key market categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships and agreements
This databook provides key data and information on the baby personal care market covering 11 countries in Eastern Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
*Contains information on two categories: diapers and baby toiletries
*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data
*Category level company share as well as distribution share information for 2007 and 2008
*Review of the top two companies within the baby personal care market, including company overview, key facts and business description
Highlights
The market for baby personal care in Eastern Europe increased at a compound annual growth rate of 4.7% between 2003 and 2008.
The diapers category led the baby personal care market in Eastern Europe, accounting for a share of 89%.
The leading players in the Eastern European baby personal care market include Procter & Gamble Company, The, Kimberly-Clark Corporation and Svenska Cellulosa Aktiebolaget SCA.
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within the baby personal care market in Eastern Europe
*Design effective marketing and sales strategies by identifying key market categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships and agreements
CHAPTER 1 EXECUTIVE SUMMARY
Summary market level: baby personal care
Summary category level: baby toiletries
Summary category level: diapers
CHAPTER 2 INTRODUCTION
What is this report about?
How to use this report
Market definition
CHAPTER 3 OVERVIEW
Value Analysis
Volume Analysis
CHAPTER 4 EASTERN EUROPE BABY PERSONAL CARE - MARKET OVERVIEW
Value analysis (US Dollar), 2003-08
Value analysis (US Dollar), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company share analysis
Distribution analysis
Expenditure and consumption per capita
CHAPTER 5 LEADING COMPANY PROFILES
The Procter & Gamble Company
Kimberly-Clark Corporation
CHAPTER 6 CATEGORY ANALYSIS: BABY TOILETRIES
Value analysis (US Dollar), 2003-08
Value analysis (US Dollar), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company share analysis
Distribution analysis
Expenditure and consumption per capita
CHAPTER 7 CATEGORY ANALYSIS: DIAPERS
Value analysis (US Dollar), 2003-08
Value analysis (US Dollar), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company share analysis
Distribution analysis
Expenditure and consumption per capita
CHAPTER 8 RESEARCH METHODOLOGY
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
CHAPTER 9 APPENDIX
Future readings
How to contact experts in your industry
Disclaimer
LIST OF FIGURES
Figure 1: Baby personal care, Eastern Europe, value by category ($m), 2003-13
Figure 2: Baby personal care, Eastern Europe, category growth comparison, by value, 2003-13
Figure 3: Baby personal care, Eastern Europe, volume by category (units, million), 2003-13
Figure 4: Baby personal care, Eastern Europe, category growth comparison, by volume, 2003-13
Figure 5: Baby personal care, Eastern Europe, company share (top five companies) by value (%), 2007-08
Figure 6: Baby personal care, Eastern Europe, distribution channels by value (%), 2007-08
Figure 7: Baby toiletries, Eastern Europe, value by segment ($m), 2003-13
Figure 8: Baby toiletries, Eastern Europe, category growth comparison, by value, 2003-13
Figure 9: Baby toiletries, Eastern Europe, volume by segment (units, million), 2003-13
Figure 10: Baby toiletries, Eastern Europe, category growth comparison, by volume, 2003-13
Figure 11: Baby toiletries, Eastern Europe, company share (top five companies) by value (%), 2007-08
Figure 12: Baby toiletries, Eastern Europe, distribution channels by value (%), 2007-08
Figure 13: Diapers, Eastern Europe, value by segment ($m), 2003-13
Figure 14: Diapers, Eastern Europe, category growth comparison, by value, 2003-13
Figure 15: Diapers, Eastern Europe, volume by segment (units, million), 2003-13
Figure 16: Diapers, Eastern Europe, category growth comparison, by volume, 2003-13
Figure 17: Diapers, Eastern Europe, company share (top five companies) by value (%), 2007-08
Figure 18: Diapers, Eastern Europe, distribution channels by value (%), 2007-08
Figure 19: Annual data review process
LIST OF TABLES
Table 1: Baby personal care category definitions
Table 2: Baby personal care distribution channels
Table 3: Eastern Europe baby personal care value (country-wise), 2003-08 ($m)
Table 4: Eastern Europe baby personal care value (country-wise) forecast, 2008-13 ($m)
Table 5: Eastern Europe baby personal care volume (country-wise), 2003-08 (units, million)
Table 6: Eastern Europe baby personal care volume (country-wise) forecast, 2008-13 (units, million)
Table 7: Baby personal care, Eastern Europe, value by category ($m), 2003-08
Table 8: Baby personal care, Eastern Europe, value forecast by category ($m), 2008-13
Table 9: Baby personal care, Eastern Europe, volume by category (units, million), 2003-08
Table 10: Baby personal care, Eastern Europe, volume forecast by category (units, million), 2008-13
Table 11: Baby personal care, Eastern Europe, company share (top 20 companies) by value (%), 2007-08
Table 12: Baby personal care, Eastern Europe, value by company ($m), 2007-08
Table 13: Baby personal care, Eastern Europe, distribution channels by value (%), 2007-08
Table 14: Baby personal care, Eastern Europe, value by distribution channel ($m), 2007-08
Table 15: Baby personal care, Eastern Europe, expenditure per capita ($), 2003-08
Table 16: Baby personal care, Eastern Europe, forecast expenditure per capita ($), 2008-13
Table 17: Baby personal care, Eastern Europe, consumption per capita (units), 2003-08
Table 18: Baby personal care, Eastern Europe, forecast consumption per capita (units), 2008-13
Table 19: The Procter & Gamble Company key facts
Table 20: Kimberly-Clark Corporation key facts
Table 21: Baby toiletries, Eastern Europe, value by segment ($m), 2003-08
Table 22: Baby toiletries, Eastern Europe, value forecast by segment ($m), 2008-13
Table 23: Baby toiletries, Eastern Europe, volume by segment (units, million), 2003-08
Table 24: Baby toiletries, Eastern Europe, volume forecast by segment (units, million), 2008-13
Table 25: Baby toiletries, Eastern Europe, company share (top 20 companies) by value (%), 2007-08
Table 26: Baby toiletries, Eastern Europe, value by company ($m), 2007-08
Table 27: Baby toiletries, Eastern Europe, distribution channels by value (%), 2007-08
Table 28: Baby toiletries, Eastern Europe, value by distribution channel ($m), 2007-08
Table 29: Baby toiletries, Eastern Europe, expenditure per capita ($), 2003-08
Table 30: Baby toiletries, Eastern Europe, forecast expenditure per capita ($), 2008-13
Table 31: Baby toiletries, Eastern Europe, consumption per capita (units), 2003-08
Table 32: Baby toiletries, Eastern Europe, forecast consumption per capita (units), 2008-13
Table 33: Diapers, Eastern Europe, value by segment ($m), 2003-08
Table 34: Diapers, Eastern Europe, value forecast by segment ($m), 2008-13
Table 35: Diapers, Eastern Europe, volume by segment (units, million), 2003-08
Table 36: Diapers, Eastern Europe, volume forecast by segment (units, million), 2008-13
Table 37: Diapers, Eastern Europe, company share by value (%), 2007-08
Table 38: Diapers, Eastern Europe, value by company ($m), 2007-08
Table 39: Diapers, Eastern Europe, distribution channels by value (%), 2007-08
Table 40: Diapers, Eastern Europe, value by distribution channel ($m), 2007-08
Table 41: Diapers, Eastern Europe, expenditure per capita ($), 2003-08
Table 42: Diapers, Eastern Europe, forecast expenditure per capita ($), 2008-13
Table 43: Diapers, Eastern Europe, consumption per capita (units), 2003-08
Table 44: Diapers, Eastern Europe, forecast consumption per capita (units), 2008-13
