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Tea - Pakistan

April 2010 | 17 pages | ID: TBAFEEBE26AEN
Euromonitor International Ltd

US$ 900.00

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Tea is an important part of Pakistani culture and is used in social settings. It is widely available and is commonly drunk throughout the country and, as such, it dominates hot drinks. It is traditionally served at both family meals and to guests and is considered a basic necessity in almost every household. A number of new brands have entered the competitive environment (Unilever Pakistan Ltd’s brand, Lipton, has introduced rosehip peach tea, while Tapal Tea (Pvt) Ltd has introduced mint tea)...

Euromonitor International's Tea in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hot Drinks industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Tea in Pakistan
Euromonitor International
May 2010
List of Contents and Tables
Executive Summary
Price Increases Fail To Affect Sales
Health Trend Comes To the Fore
Hot Drinks Features Domestic and Global Players
Distribution Reaches Suburbs
Hot Drinks Forecast Largely Positive - Coffee Consumption Less So
Market Data
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2004-2009
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2004-2009
Table 3 Retail Sales of Hot Drinks by Sector: Volume 2004-2009
Table 4 Retail Sales of Hot Drinks by Sector: Value 2004-2009
Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2004-2009
Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2004-2009
Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2004-2009
Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2004-2009
Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2004-2009
Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2004-2009
Table 11 Hot Drinks Company Shares by Value 2005-2009
Table 12 Hot Drinks Brand Shares by Value 2006-2009
Table 13 Sales of Hot Drinks by Distribution Format: % Analysis 2004-2009
Table 14 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2009
Table 15 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2009-2014
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2009-2014
Table 17 Forecast Retail Sales of Hot Drinks by Sector: Volume 2009-2014
Table 18 Forecast Retail Sales of Hot Drinks by Sector: Value 2009-2014
Table 19 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2009-2014
Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2009-2014
Table 21 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2009-2014
Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2009-2014
Table 23 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2009-2014
Table 24 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2009-2014
Definitions
Summary 1 Research Sources
Qarshi Industries (pvt) Ltd
Strategic Direction
Key Facts
Summary 2 Qarshi Industries (Pvt) Ltd: Key Facts
Summary 3 Qarshi Industries (Pvt) Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Qarshi Industries (Pvt) Ltd: Competitive Position 2009
Tapal Tea (pvt) Ltd
Strategic Direction
Key Facts
Summary 5 Tapal Tea (Pvt) Ltd: Key Facts
Summary 6 Tapal Tea (Pvt) Ltd: Operational Indicators
Company Background
Production
Summary 7 Tapal Tea (Pvt) Ltd: Production Statistics 2008
Competitive Positioning
Summary 8 Tapal Tea (Pvt) Ltd: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 25 Retail Sales of Tea by Subsector: Volume 2004-2009
Table 26 Retail Sales of Tea by Subsector: Value 2004-2009
Table 27 Retail Sales of Tea by Subsector: % Volume Growth 2004-2009
Table 28 Retail Sales of Tea by Subsector: % Value Growth 2004-2009
Table 29 Tea Company Shares 2005-2009
Table 30 Tea Brand Shares 2006-2009
Table 31 Forecast Retail Sales of Tea by Subsector: Volume 2009-2014
Table 32 Forecast Retail Sales of Tea by Subsector: Value 2009-2014
Table 33 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2009-2014
Table 34 Forecast Retail Sales of Tea by Subsector: % Value Growth 2009-2014


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