RTD Tea in Brazil

Date: July 23, 2013
Pages: 44
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: R0382A5A08CEN
Leaflet:

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RTD Tea in Brazil
RTD tea sales remained strong in 2012, growing by 10% in total volume and 22% in total current value. RTD tea continued to benefit from health concerns amongst Brazilians, who chose RTD tea over other soft drinks, such as carbonates, due to its natural health properties, like antioxidants besides other benefits linked to green tea, white tea and red tea versions.

Euromonitor International's RTD Tea in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the RTD Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Off-trade Sales of RTD Tea by Category: Volume 2007-2012
  Table 2 Off-trade Sales of RTD Tea by Category: Value 2007-2012
  Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2007-2012
  Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2007-2012
  Table 5 Leading Flavours for RTD Tea: % Volume Breakdown 2007-2012
  Table 6 Company Shares of RTD Tea by Off-trade Volume 2008-2012
  Table 7 Brand Shares of RTD Tea by Off-trade Volume 2009-2012
  Table 8 Company Shares of RTD Tea by Off-trade Value 2008-2012
  Table 9 Brand Shares of RTD Tea by Off-trade Value 2009-2012
  Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2012-2017
  Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2012-2017
  Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2012-2017
  Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2012-2017
Cia Brasileira De Bebidas in Soft Drinks (brazil)
Strategic Direction
Key Facts
Summary 1 Cia Brasileira de Bebidas: Key Facts
Summary 2 Cia Brasileira de Bebidas: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Cia Brasileira de Bebidas: Competitive Position 2012
Coca-Cola Indústrias Ltda in Soft Drinks (brazil)
Strategic Direction
Key Facts
Summary 4 Coca-Cola Indústrias Ltda: Key Facts
Summary 5 Coca-Cola Indústrias Ltda: Operational Indicators
Company Background
Competitive Positioning
Summary 6 Coca-Cola Indústrias Ltda: Competitive Position 2012
Wow Indústria E Comércio Ltda in Soft Drinks (brazil)
Strategic Direction
Key Facts
Summary 7 Wow Indústria e Comércio Ltda: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Wow Indústria e Comércio: Competitive Position 2012
Executive Summary
Soft Drinks Industry in Brazil Registers Double-digit Growth in Value Sales
Sports and Energy Drinks See Robust Growth in 2012
Multinationals Lead Sales of Soft Drinks in Brazil
Off-trade Channels Dominate Distribution of Soft Drinks
Soft Drinks Will Continue Performing Well Over the 2012-2017 Forecast Period
Key Trends and Developments
Competitive Environment
Northeast Region Attracts Investments From Soft Drinks Players
Health and Wellness Beverages See Increased Share in Soft Drinks
Further Acquisitions and the Arrival of International Players in the Brazilian Market
Global Sport Events Should Boost Sales of Soft Drinks Over the Forecast Period
Market Data
  Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
  Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
  Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
  Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
  Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
  Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
  Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
  Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
  Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
  Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
  Table 24 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
  Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
  Table 26 Company Shares of Soft Drinks (RTD) by Total Volume 2008-2012
  Table 27 Brand Shares of Soft Drinks (RTD) by Total Volume 2009-2012
  Table 28 Company Shares of On-trade Soft Drinks (RTD) by Volume 2008-2012
  Table 29 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2009-2012
  Table 30 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
  Table 31 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
  Table 32 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
  Table 33 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
  Table 34 Company Shares of Off-trade Soft Drinks by Value 2008-2012
  Table 35 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
  Table 36 Penetration of Private Label (as sold) by Category by Volume 2007-2012
  Table 37 Penetration of Private Label by Category by Value 2007-2012
  Table 38 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
  Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
  Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
  Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
  Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
  Table 43 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
  Table 44 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
  Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
  Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Brazil
Marketdata
  Table 47 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
  Table 48 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
  Table 49 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
  Table 50 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
  Table 51 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
  Table 52 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
  Table 53 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
  Table 54 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Definitions
Summary 9 Research Sources
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